Marketing

Marketing is a full-time multidisciplinary programme that introduces students to the analysts of the consumer market and designs a strategy for promoting goods among buyers that considers all types of competitive products, advertising projects and the opinion of consumers. Economics, mathematics and management are covered, since they are essential to the understanding of marketing. Special focus is paid to helping students to develop skills in research, critical thinking, problem-solving, reasoning and interpersonal relation. Students acquire a background in basic business including accounting, budgeting, math and economics as well as practical supervisory skills.

Students must undergo a pre-graduation internship and defend a graduation thesis in order to receive a degree.