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University of Greenwich

London , England ,United Kingdom

Strategic Marketing, MA

Study an MA in Strategic Marketing to advance your skills and knowledge for careers in consultancy or for developing effective strategies within organisations.

Our Master's in Strategic Marketing is designed for graduates and qualified managers to learn about the latest developments and practices in strategic marketing. It will suit those looking to enter a career in marketing consultancy or pursue management careers in marketing.

The course will advance your marketing skills and prepare you for the competitive challenges of the global marketplace. You'll gain a comprehensive understanding of marketing strategy, market research, digital marketing, brand management and global marketing, plus the skills to manage the relationship between an organisation and its customers. We also invite guest lecturers from influential organisations within the industry, such as EQUA, Visit Britain and Public Health England.

Campus Information

Greenwich Campus

Greenwich Campus sits on a World Heritage Site and is located in the heart of Greenwich, south-east London. The neighbourhood has a lively atmosphere but is away from the hustle and bustle of the city, making it the ideal place to study.

Intakes

  • Sep
  • Jan

Application Processing Time in Days: 30

Application Process

More Information required
10 Days
Possible interview call from institution
10 Days
Provisional/ unconditional offer
20 Days
Visa process
30 Days

Minimum English Language Requirements

English Level Description IELTS (1.0 -9.0) TOEFL IBT (0-120) TOEFL CBT (0-300) PTE (10-90)
Expert 9 120 297-300 86-90
Very Good 8.5 115-119 280-293 83-86
Very Good 8 110-114 270-280 79-83
Good 7.5 102-109 253-267 73-79
Good 7 94-101 240-253 65-73
Competent 6.5 79-93 213-233 58-65
Competent 6 60-78 170-210 50-58
Modest 5.5 46-59 133-210 43-50
Modest 5 35-45 107-133 36-43
Limited 4 32-34 97-103 30-36
Extremely Limited < 4 < 31 < 93 < 30

Job Opportunity Potential

What sort of careers do graduates pursue?

Graduates of this degree are currently working as consultants and as marketing and marketing communications managers for companies such as PricewaterhouseCoopers (PwC), Co-op Group, Italian automotive technology manufacturer Magneti Marelli and Norwegian food products manufacturer Mills DA, as well as various private companies, non-profits and government organisations around the world.

Do you provide employability services?

Our Business School Employability team is committed to supporting your journey towards a rewarding graduate destination. We provide a professional service to empower you to achieve your potential and offer support for two years after graduation. Services include:

  • CV, cover letter, and application tips 
  • Interviews support
  • Careers fairs
  • Mentoring.

PSW Opportunity

2 Years PSW is applicable after the course completing (Bachelors level or Master)

 

Admission Requirement / Eligibility Criteria

For entry to our Master's programs, you will need to have met the following:

  • Four-year bachelor degree with a minimum of 55% in Final Year (However, if graduating from one of the top universities: Pune, Kolkata, Delhi, Mumbai, Osmania, and JNTU a minimum of 50% in the final year is required)
  • 70% in English in Standard XII or English language requirements
  • Note: More specialized courses require four year bachelor degree with a minimum of 65% in final year.(However, if graduating from one of the top universities :Pune, Kolkata, Delhi, Mumbai, Osmania and JNTU a minimum of 60% in final year is required)

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