Entrepreneurship & Innovation Management MSc

Why choose this course
Entrepreneurship and innovation management are essential for growth strategies in a world faced by technological disruption. This course will prepare you for these challenges and opportunities – whether in a large organisation, emerging-growth company or start-up.

We combine an academic foundation with practical experience to reinforce your skills. This may include a crowdfunding campaign or project with companies in the SETSquared Partnership - Surrey, ranked number one university business incubator worldwide by UBI Global.

You can also tailor your learning through a choice of modules and final project while benefitting from mentoring expertise to help you fulfill your career aspirations.

We are ranked in the top 10 for business and economics in the United Kingdom by the Times Higher Education World University Rankings 2020.

What you will study
This course is designed to give you both practical and academic experience:

During your studies, you’ll gain skills in the following:

• Entrepreneurship theory
• Product-market research (based on Lean Start-up)
• Business modeling
• Business planning
• Digital economy
• Digital marketing and social media
• Innovation management.

You’ll also gain practical experience in:

• Product-market research, working with start-ups based in Surrey Research Park
• Digital economy, by developing an understanding of app design and development
• Digital marketing, using important skills in a crowdfunding project.

Your final project will enable you to apply your cumulative learning to develop a project related to your future aspirations. This might be either a business plan based on your own business idea or a consulting project developed with a corporate sponsor.