Strategic Tourism Management and Marketing MSc

Why choose this course
If you’re an existing tourism graduate or have experience in the sector and want to take your skills to the next level, this is the course for you. At Surrey, we’re one of the best universities in the world offering the subject: our School of Hospitality and Tourism Management was ranked in the top 10 globally for hospitality and leisure management in the QS World University Rankings 2019.

We’ll teach you the skills you need to further your career and knowledge that will inspire you as you uncover how important tourism is to the world’s economy.

What you will study
This course combines the latest expertise and research with valuable industry connections. You’ll be exposed to forward-thinking ideas in strategic human resources management, strategic tourism management and smart tourism design. You’ll also be able to learn from our exciting optional modules, such as digital marketing and social media campaigns, strategic tourism consultancy and event portfolio and destination development. 

Bringing the world into sharp focus, we’ll give you insight into how management and marketing techniques can be used to solve the challenges faced by the tourism industry today. At the same time, we’ll grow your understanding of the impact tourism has on the world economy and what the future holds for the global travel market in years to come.