Advertising and Marketing Communications BA (Hons)
You will develop an in-depth understanding of, marketing communications tools and activities, buying behaviour, target audience analysis and campaign planning. You will also learn how to develop communication messages, and undertake digital and traditional media planning.
We have one of the largest marketing departments in the UK and our staff includes professors of international renown, who contribute to high-quality research and consultancy projects. Many of our lecturers have worked in the industry and bring real-world experience into the learning environment.
With extensive industry experience and research interest in key areas of marketing communications development, our dedicated marketing lecturers will provide you with help and support throughout your studies, placement applications and graduate careers.
Duration Option: four years with a placement
Intakes
- Sep
- Jan
Application Processing Time in Days: 20
Minimum English Language Requirements
| English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
|---|---|---|---|---|---|
| Expert | 9 | 120 | 297-300 | 86-90 | |
| Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
| Very Good | 8 | 110-114 | 270-280 | 79-83 | |
| Good | 7.5 | 102-109 | 253-267 | 73-79 | |
| Good | 7 | 94-101 | 240-253 | 65-73 | |
| Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
| Competent | 6 | 60-78 | 170-210 | 50-58 | |
| Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
| Modest | 5 | 35-45 | 107-133 | 36-43 | |
| Limited | 4 | 32-34 | 97-103 | 30-36 | |
| Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
A degree in Advertising and Marketing Communications opens up a whole range of career opportunities such as account management, digital marketing, brand management, advertising and marketing communications, public relations, customer insight or market research.
You could find yourself developing new products, planning social media campaigns, deciding the future marketing strategy for many household names or developing a digital communications campaign for a big brand.
Recent graduates have progressed to professional roles such as product marketing manager at NaturalMotion, CRM executive at Hearst Magazines, marketing analyst at Bank of Ireland, and account executive at We Launch.
PSW Opportunity
2 Years PSW is applicable after the course.(Bachelors & Masters only)
Admission Requirement / Eligibility Criteria
Entry criteria
- A typical offer is 104 UCAS points. You need to study at least two subjects at A Level or equivalent (eg BTEC)
- Five GCSEs at grades A–C including English Language and Maths
- Pass Access with 30 Level 3 credits at Merit (or equivalent)
- English (Language or Literature) and Maths GCSE required as separate qualifications at grade C
- We will normally require students to have had a break from full-time education before undertaking the Access course
- International Baccalaureate: 24+ Points
India
- Minimum of 65% average in your four best subjects (excluding Hindi) in Standard 12. We may also check your standard 10 results in English and Maths.
2nd year - 3rd-year Undergraduate:
- Entry to year 2 or 3 may be possible. You will need to supply detailed information including courses taken, grades achieved, syllabus, and a grading guide.
Sri Lanka
- 55-65% in three A-levels, depending on the course you choose.
2nd year - 3rd-year Undergraduate:
Entry to year 2 or 3 may be possible. You will need to supply detailed information including courses taken, grades achieved, syllabus, and a grading guide.
Bangladesh
- A-levels or a recognized Foundation Course
- GPA 5.0 out of 5.0 including 4.0 in English and Maths
2nd year - 3rd-year Undergraduate:
- Entry to year 2 or 3 may be possible. You will need to supply detailed information including courses taken, grades achieved, syllabus, and a grading guide.
- Course Code: N561
- Course Type: Full Time
- Course Level: Bachelors/UG Degree
- Duration: 03 Year
-
Total Tuition Fee:
42750 GBP
Annual Cost of Living: 9207 GBP
Application Fee: N/A
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