Bachelor of Accounting (Pathway to Master of Management (Advertising and Brand Management)
Degree overview
- Complete a commerce undergraduate and postgraduate management degree in just four years through our Fast-track to Masters program.
- Graduate with a highly diverse skill-set and broader career opportunities.
- Gain real-world experience through an industry internship, a mentorship opportunity or an overseas study tour.
- Develop strong problem solving, reporting, decision-making, communication and teamwork skills, and learn about the economic, legal and political influences that impact global business.
- Develop the knowledge for a successful and rewarding career in accounting and business advisory with an industry-accredited degree.
- Develop career-ready skills employers are looking for once you graduate, with enterprise skills embedded in all business courses.
- Gain advanced management knowledge with a focus on digital media, the design and planning of effective media, and brand management strategy.
- Learn from leading experts from the Ehrenberg-Bass Institute for Marketing Science who advise global brands such as Procter & Gamble, CBS and Nestlé.
- Benefit from an evidence-based approach to marketing, advertising and brand management with the latest in practical industry research, helping you to excel in the workforce.
- Study at the No.1 university in South Australia for graduate careers in Business and Management.
- Study a curriculum informed by world-class research in Accounting and Marketing and Communication.
- UniSA is a global leader in Brand Management research.
- Study at a university recognised globally. UniSA Business is in the top one per cent worldwide4 and has been awarded an overall five stars for excellence in the QS Stars Ratings 2022.
Campus Information
Adelaide- City East
Study in the heart of the city centre, in an area rich in history and culture. City East is home to modern health science facilities.
Intakes
- Feb
- July
Application Processing Time in Days: 14
Minimum English Language Requirements
English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
---|---|---|---|---|---|
Expert | 9 | 120 | 297-300 | 86-90 | |
Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
Very Good | 8 | 110-114 | 270-280 | 79-83 | |
Good | 7.5 | 102-109 | 253-267 | 73-79 | |
Good | 7 | 94-101 | 240-253 | 65-73 | |
Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
Competent | 6 | 60-78 | 170-210 | 50-58 | |
Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
Modest | 5 | 35-45 | 107-133 | 36-43 | |
Limited | 4 | 32-34 | 97-103 | 30-36 | |
Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
Careers to consider:
- Auditor/Risk consultant: ensuring financial and operational integrity and compliance; evaluating and reporting on financial, operational and managerial processes and systems; working on business process reviews and risk assessments.
- Business adviser: working with new or established businesses; analysing business plans and financial statements; advising on investments, marketing, funding and financial trends; understanding consumer needs and how to improve profitability; problem solving with clients.
- Forensic accountant: working in a corporate or regulatory environment to investigate fraud and similar crimes; researching and preparing forensic reports for courts; providing expert evidence.
- Insolvency and reconstruction adviser: working with and achieving the best possible results for stakeholders in cases of personal and business financial distress; administrations and liquidations; restructuring under performing businesses and turnarounds.
- Management accountant: assisting senior management make critical business decisions; preparing forecasts, budgets and risk analysis; advising managers about the financial implications of business decisions.
- Practising accountant: working for private sector, government or individuals; preparing tax returns; keeping accounting systems up-to-date; maintaining financial records; advising on business structures.
- Tax accountant/Corporate tax consultant: compiling company and other business tax returns, and individual tax returns; providing tax planning advice and strategies.
- Big Data Analytics Specialist: analysing, interpreting and presenting large, complex data sets; interpreting data and communicating findings help inform wider business decision making.
- Advertising manager: supervising the production of advertising campaigns; developing plans to increase sales for clients; acting as a liaison between their agency and its clients.
- Brand manager: responsible for driving the growth of a brand; ensuring all aspects of a brand’s marketing and manufacturing match; creating a brand strategy and ensuring all aspects of a product or an activity align with the brand.
- Digital marketing manager: driving sales and conversions; optimising website usability; implementing digital and email marketing campaigns; analysing and reporting on website performance and other digital channel initiatives; driving search optimisation and Google Ads strategy.
- Marketing manager: overseeing and leading a marketing team and all functions; setting strategy; managing marketing plans, budgets and resources; assigning tasks and setting targets.
- Media planner/Campaign manager: combining creative thinking with factual analysis to target marketing campaigns at audiences; identifying the best mediums for building brand awareness and sales.
- Social media manager: directing the social media presence of a brand, product, individual or organisation; overseeing social media marketing and advertising; developing strategies to increase effectiveness; measuring performance; managing and creating content.
PSW Opportunity
Bachelor Degree or Masters by Coursework Degree - 2 years - 3 years (Adelaide)
Masters by Research - 3 years - 4 years (Adelaide)
PhD qualification - 4 years - 5 years (Adelaide)
Admission Requirement / Eligibility Criteria
The admission criteria have been grouped to assist you to easily find the information most relevant to your circumstances. However, you may fit into more than one and the university will consider applicants against each of the relevant criteria.
Certain conditions apply. For more information refer to Appendix 4 of the University's Selection and Entry policy.
Applicants are required to meet one of the following criteria with a competitive result, and demonstrate that they fulfil any prerequisite requirements and essential requirements for admission:
Recent secondary education
- Meet any prerequisite requirements with a minimum grade of C- or equivalent
AND - Qualify for the South Australian Certificate of Education (SACE), and achieved a competitive Selection Rank (ATAR), or
- Complete secondary qualifications equivalent to SACE,
or - Complete the International Baccalaureate Diploma with a minimum score of 24 points
Applicants who have not achieved the Selection Rank required for automatic selection may be selected for any remaining places based on the grades of their year 12 subjects.
OR
Higher education study
- Complete or partly complete a recognised higher education program at a recognised higher education institution, or
- Complete at least four Open Universities Australia (OUA) courses at undergraduate level or above
OR
Vocational Education and Training (VET)
- Complete an award from a registered training organisation at Diploma level or above
OR
Work and life experience
- Qualify for Special Entry, or
- Complete a 12-month UniSA Foundation Studies program or equivalent, or
- Hold completed secondary qualifications equivalent to SACE obtained more than 2 years in the past.
- Course Code: 108856K
- Course Type: Full Time
- Course Level: Bachelors/UG Degree
- Duration: 03 Year
-
Total Tuition Fee:
108300 AUD
Annual Cost of Living: 24505 AUD
Application Fee: N/A
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