Graduate Certificate in Digital Marketing (ARC701.1)
Build a career in high-demand, with the Graduate Certificate in Digital Marketing.
This online course will boost your career options whilst helping you to master the latest fundamentals in digital marketing. You’ll gain hands-on experience using digital platforms that you can apply in your workplace.
Get equipped with the latest skills in social media, search engine marketing (SEM), search engine optimisation (SEO), and Google Analytics. You'll learn the skills needed to identify and articulate target audiences and place them at the heart of your marketing strategy.
Delivered 100% online, this course has been designed with the working professional in mind. You’ll be able to manage study around your lifestyle and apply the skills you learn straight away.
This course has been developed in conjunction with Media Federation Australia (MFA) and the Interactive Advertising Bureau (IAB). Upon completion, you will be Google Certified and certified in two online platforms of your choosing.
Considering future learning? This course is a pathway to the Master of Creative Industries.
Campus Information
Canberra, Bruce
The University of Canberra is located in the suburb of Bruce in the Australian Capital Territory. Surrounded by Lake Ginnindera, the new suburb of Lawson, Radford college and residential housing, regular public buses can drop you right on campus. Open space, natural calm, tall trees and wildlife. Close to the city. Convenient to shopping. Great food, cool cafes, events and markets; a buzzing social hub with something for everyone. Student accommodation, an on-campus medical and counselling centre, the Australian Institute of Sport, Calvary Public Hospital, Belconnen Shopping Mall and a variety of restaurants are all within walking distance.
Intakes
- Feb
- July
Application Processing Time in Days: 14
Application Process
Minimum English Language Requirements
| English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
|---|---|---|---|---|---|
| Expert | 9 | 120 | 297-300 | 86-90 | |
| Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
| Very Good | 8 | 110-114 | 270-280 | 79-83 | |
| Good | 7.5 | 102-109 | 253-267 | 73-79 | |
| Good | 7 | 94-101 | 240-253 | 65-73 | |
| Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
| Competent | 6 | 60-78 | 170-210 | 50-58 | |
| Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
| Modest | 5 | 35-45 | 107-133 | 36-43 | |
| Limited | 4 | 32-34 | 97-103 | 30-36 | |
| Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
- Digital Marketing Manager
- PPC Specialist
- eCommerce Manager
- Digital Marketing Analyst
- Social Media Manager
- SEO Manager
- SEM Manager
- Google Analytics Specialist
- Campaign Manager
- Marketing Manager
- Advertising Manager
Admission Requirement / Eligibility Criteria
-
Applicants must have an undergraduate degree (AQF level 7) or equivalent as approved by the University Admissions.
For More Information Please Connect to Our PSA Counselor.
- Course Type: Online
- Course Level: Post Graduate Diploma or Certificate
- Duration: 01 Year
-
Total Tuition Fee:
18000 AUD
Annual Cost of Living: 24505 AUD
Application Fee: N/A
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