Bachelor of Science in Business Analytics

The Bachelor of Science (Business Analytics) degree programme is an inter-disciplinary undergraduate degree programme offered by the School of Computing with participation from the Business School, Faculty of Engineering, Faculty of Science, and Faculty of Arts and Social Sciences. This is a four-year direct honours programme which offers a common two-year broad-based inter-disciplinary curriculum where all students will read modules in Mathematics, Statistics, Economics, Accounting, Marketing, Decision Science, Industrial and Systems Engineering, Computer Science and Information Systems. Students in their third and fourth years of study may choose elective modules from two lists of either functional or methodological elective modules. Functional elective modules span business functions or sectors of marketing, retailing, logistics, healthcare, etc. Methodological elective modules include those related to big data techniques, statistics, text mining, data mining, social network analysis, econometrics, forecasting, operations research, etc. In sum, these elective modules span the most exciting and challenging areas of business analytics practice in the industry today.

Students with CAP of 4.00 or higher may opt to replace Industry Experience Requirement by BT4101 B.Sc. Dissertation. Students who aim for Honours (Highest Distinction) must pass the BT4101. Students with CAP of 4.00 or higher after completing at least 70% (i.e. 112 MCs) of the MC requirement for the degree programme may opt to replace the IS4010 Industry Internship Programme by BT4101 (12 MCs).

Note that the BT4101 project selection process takes place one semester ahead of the semester in which the students commence BT4101. Thus the students can tentatively select BT4101 projects; but the condition "CAP of 4.00 or higher after completing at least 70% (112 MCs) of the MC requirement for the degree programme" must be satisfied before they can commence BT4101 in lieu of IS4010.