Marketing Major, BS in Business Administration – Collateral Option/Digital and Visual Marketing Track
Marketing in an organization has responsibility for identifying who customers are, what they need and want, and how best to meet those needs/wants by creating and delivering superior value to them. Marketing professionals use strategy tools to target customers, create value propositions and positioning for each target, and deliver and communicate value to these customers through product design, pricing, advertising, personal selling, promotion, and distribution.
Marketing education enables one to pursue varied career opportunities critical to organizations. Typically, a career in marketing begins in either consumer or industrial sales or retailing, which eventually may lead to management positions in any of several areas. For example, marketing professionals may hold positions in advertising, brand management, sales management, promotion management, marketing research, distribution, and other related areas.
Students interested in a marketing career will have a broad-based business education, which includes financial management, supply chain management, operations, human resources, business strategy, economics, and statistics. In addition to a broad array of courses in arts and sciences, marketing students will obtain a strong grounding in the social sciences to better understand the forces that shape consumer preferences.
Intakes
- Jan
- May
- Aug
Application Processing Time in Days: 20
Minimum English Language Requirements
English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
---|---|---|---|---|---|
Expert | 9 | 120 | 297-300 | 86-90 | |
Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
Very Good | 8 | 110-114 | 270-280 | 79-83 | |
Good | 7.5 | 102-109 | 253-267 | 73-79 | |
Good | 7 | 94-101 | 240-253 | 65-73 | |
Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
Competent | 6 | 60-78 | 170-210 | 50-58 | |
Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
Modest | 5 | 35-45 | 107-133 | 36-43 | |
Limited | 4 | 32-34 | 97-103 | 30-36 | |
Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
Our Employee Relations team is growing and we are searching to add an Employee Relations Specialist position. If you are looking for a position that makes a positive impact on campus, consider applying or share this with someone you know who would be interested.
UTK is looking to expand our services by adding a dedicated Career Development Coach in Human Resources! This is a commitment we want to extend to all members of the VOL family, and we will make sure we have every resource possible to make that happen.
PSW Opportunity
3 years PSW
Admission Requirement / Eligibility Criteria
Unless you are a US citizen, permanent resident, or a graduate of a high school, college, or university in the United States, applicants must demonstrate English proficiency by:
Providing proof of citizenship of a country from the approved list of official English language nations.
Providing an official high school, college, or university transcript validating English was the language of instruction.
Receiving a TOEFL (Test of English as a Foreign Language) score of 523 on the paper-based test or 70 on the Internet-based (iBT). UT’s code is 1843.
Receiving an IELTS (International English Language Testing System) minimum score of 6.5.
Taking the ACT (English score of 21 is required) or SAT (evidence-based reading and writing score of 540 is required). Scores must be received from the ACT or the Educational Testing Service. Copies are not acceptable. UT’s ACT code is 4026 and SAT code is 1843.
Completing the ELS 112 intensive program.
Completing the UT English Language Institute’s (ELI) core intensive curriculum with a recommendation from the ELI faculty.
- Course Type: Full Time
- Course Level: Bachelors/UG Degree
- Duration: 04 Year
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Total Tuition Fee:
126656 USD
Annual Cost of Living: 14000 USD
Application Fee: 50 USD
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