International Master of Business Administration (Marketing)
Are you an early-career professional looking to progress your career in an international business context?
This degree will develop your knowledge of the global business environment and enable you to maximise your career development opportunities and employment prospects. You will benefit from a range of experience-based learning opportunities, including overseas study and business mentoring by a senior business leader through the Executive Partners Program.
Your studies will focus on international business strategy, international trade, marketing across borders, and international human resource management – the knowledge you will need to accelerate your career as a business professional in an international context.
This degree comprises 16 courses and several electives. You will start with seven core courses common to all specialisations in the International MBA. Through these you will develop advanced skills and expertise in areas of international management including:
the global business environment
people leadership and performance
economic principles for business
issues in international trade
You will then move into your marketing specialisation studying areas such as buyer behaviour insights, brand management, and marketing strategy and planning. You will also complete your study with a capstone course in strategy and ethics.
Campus Information
Adelaide- City West
On the edge of Adelaide’s central business district, City West houses studies in business, law, art, architecture, design, Indigenous cultures and Australian society.
Intakes
- Feb
- July
Application Processing Time in Days: 14
Minimum English Language Requirements
English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
---|---|---|---|---|---|
Expert | 9 | 120 | 297-300 | 86-90 | |
Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
Very Good | 8 | 110-114 | 270-280 | 79-83 | |
Good | 7.5 | 102-109 | 253-267 | 73-79 | |
Good | 7 | 94-101 | 240-253 | 65-73 | |
Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
Competent | 6 | 60-78 | 170-210 | 50-58 | |
Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
Modest | 5 | 35-45 | 107-133 | 36-43 | |
Limited | 4 | 32-34 | 97-103 | 30-36 | |
Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
With an International Master of Business Administration (Marketing), your expertise will be recognised internationally, expanding your marketing career opportunities across the globe. You could consider marketing and communications management roles, particularly within multinational organisations. Other career progression opportunities may be available to you including:
- Marketing manager: overseeing and leading a marketing team and all functions; setting strategy; managing marketing plans, budgets and resources; assigning tasks and setting targets
- Visual communications manager: leading a creative team to realise the artistic vision of marketing strategies; overseeing graphic design elements for print, web and other media
- Brand manager: responsible for driving the growth of a brand; ensuring all aspects of a brand’s marketing and manufacturing match; creating a brand strategy and ensuring all aspects of a product or an activity align with the brand.
PSW Opportunity
Bachelor Degree or Masters by Coursework Degree - 2 years - 3 years (Adelaide)
Masters by Research - 3 years - 4 years (Adelaide)
PhD qualification - 4 years - 5 years (Adelaide)
Admission Requirement / Eligibility Criteria
Applicants are required to have one of the following:
- A completed bachelor degree from a recognised higher education institution or equivalent; or
- A completed graduate diploma from a recognised higher education institution; or
- A completed graduate certificate from a recognised higher education institution.
Applicants who have:
- completed a bachelor degree in a business discipline; or
- completed a bachelor degree which includes a major in business, commerce, marketing or management; or
- completed a graduate certificate in a business discipline,
are eligible to enter the program with 0.5 EFTSL (18 units) Advanced Standing and complete the program in 1.5 years of full time study or equivalent part time study.
- Course Code: 091997G
- Course Type: Full Time
- Course Level: Masters/PG Degree
- Duration: 02 Year
-
Total Tuition Fee:
79200 AUD
Annual Cost of Living: 24505 AUD
Application Fee: N/A
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