International Master of Business Administration (Tourism and Event Management)
Are you an early-career professional looking to progress your career in an international business context?
This degree will develop your knowledge of the global business environment and enable you to maximise your career development opportunities and employment prospects. You will benefit from a range of experience-based learning opportunities, including overseas study and business mentoring by a senior business leader through the Executive Partners Program.
Your studies will focus on international business strategy, international trade, global marketing, and the impact and sustainability of tourism – the knowledge you will need to accelerate your career as a business professional in an international context.
This degree comprises 16 courses and several electives. You will start with seven core courses common to all specialisations in the International MBA. Through these you will develop advanced skills and expertise in areas of international management including:
- the global business environment
- people leadership and performance
- economic principles for business
- issues in international trade
You will then move into your tourism and event management specialisation studying areas such as tourism principles, practices, impacts and sustainability; and festivals and events. You will also complete your study with a capstone course in strategy and ethics.
Campus Information
Adelaide- City West
On the edge of Adelaide’s central business district, City West houses studies in business, law, art, architecture, design, Indigenous cultures and Australian society.
Intakes
- Feb
- July
Application Processing Time in Days: 14
Minimum English Language Requirements
| English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
|---|---|---|---|---|---|
| Expert | 9 | 120 | 297-300 | 86-90 | |
| Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
| Very Good | 8 | 110-114 | 270-280 | 79-83 | |
| Good | 7.5 | 102-109 | 253-267 | 73-79 | |
| Good | 7 | 94-101 | 240-253 | 65-73 | |
| Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
| Competent | 6 | 60-78 | 170-210 | 50-58 | |
| Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
| Modest | 5 | 35-45 | 107-133 | 36-43 | |
| Limited | 4 | 32-34 | 97-103 | 30-36 | |
| Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
An International Master of Business Administration (Tourism and Event Management) will equip you to pursue an international events, tourism or hospitality career worldwide. Your advanced project management skills will provide you with career opportunities at a senior level, and enable you to excel in roles such as:
- Attractions coordinator: conducting daily safety audits; enhancing guest experiences; providing leadership and direction to members in operations; promoting teamwork, and assisting teams in meeting quality and quantity standards.
- Business development manager: working to improve an organisation’s market position and financial growth; defining strategic goals, building customer relationships, identifying business opportunities, implementing marketing initiatives.
- Destination marketing manager: leading the development, implementation, and evaluation of marketing campaigns to drive bookings of experiences and events; managing paid and organic digital marketing channels; collaborating with designers to produce creative materials; effectively managing all CRM campaigns to promote packages to new and existing tourism partners.
- Event manager or coordinator: using strong organisational and project management skills to deliver successful, cost-effective events; managing staff and suppliers; booking venues, facilities and equipment; marketing and promotion; analysis and reporting on event performance.
- Event sponsorship manager: coordinating sponsorship solicitation and fundraising efforts; meeting stakeholder needs; managing renewals and negotiations; overseeing communication with sponsors, aligning business and market needs; overseeing sponsorship strategies.
- Events and exhibitions coordinator: project managing and coordinating collection changeovers and exhibitions at arts organisations; managing contractors and budgets; collaborating with designers and liaising with artists.
PSW Opportunity
Bachelor Degree or Masters by Coursework Degree - 2 years - 3 years (Adelaide)
Masters by Research - 3 years - 4 years (Adelaide)
PhD qualification - 4 years - 5 years (Adelaide)
Admission Requirement / Eligibility Criteria
Applicants are required to have one of the following:
- A completed bachelor degree from a recognised higher education institution or equivalent; or
- A completed graduate diploma from a recognised higher education institution; or
- A completed graduate certificate from a recognised higher education institution.
Applicants who have:
- completed a bachelor degree in a business discipline; or
- completed a bachelor degree which includes a major in business, commerce, marketing or management; or
- completed a graduate certificate in a business discipline,
are eligible to enter the program with 0.5 EFTSL (18 units) Advanced Standing and complete the program in 1.5 years of full time study or equivalent part time study.
- Course Code: 091994K
- Course Type: Full Time
- Course Level: Masters/PG Degree
- Duration: 02 Year
-
Total Tuition Fee:
79200 AUD
Annual Cost of Living: 24505 AUD
Application Fee: N/A
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