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University of South Australia (UNISA)

Adelaide , South Australia ,Australia

Bachelor of Laws (Honours), Bachelor of Business (Marketing)

Gain a competitive advantage by combining law with marketing and graduate with two degrees in just five years.

A double degree expands your knowledge and opens doors to a broad range of career opportunities.

You will graduate with professional honours, an advanced understanding of legal principles of Australian law and the latest legal concepts in Marketing. This legal expertise, combined with the knowledge and skills you’ll gain from your specialisation, will set you on track for a leadership career.

In your law studies you’ll gain practical real-world experience by undertaking an industry or clinic placement, a law reform project or high-level research in your final year. You’ll also be involved in mock-trials in our moot court, learning what it’s like to act as an advocate and argue a case before a judge. You can also gain valuable experience through our Legal Advice Clinic, solving legal problems of clients under the guidance of a managing solicitor.

In your marketing studies you will develop the practical skills needed to become a marketing manager - exploring consumer psychology and the scientific laws of brand growth. Your lecturers will be the very experts who advise brands like Procter & Gamble, CBS and Nestlé.

If you wish to practise law, you should also familiarise yourself with the requirements for admission as a legal practitioner in South Australia. 

This degree is made up of 40 courses. You will do 24 courses in law and 16 courses in marketing.

Laws (Honours)
From your first few weeks as a law student you'll do practical courses and see what it's like to argue a case and provide legal advice. You’ll gain valuable skills that you can apply in reasoning, reporting, analysis, negotiation, communication and advocacy to resolve complex legal problems.

Throughout your degree you will study core courses that teach you the fundamental legal concepts that underpin the Australian legal system. Courses such as torts, contracts, criminal law and constitutional law will give you a good understanding of basic legal principles.

Through practical learning experiences including mooting and witness examination, you will be prepared for legal practice upon graduation.

You'll also be able to choose from an industry or clinic placement, a law reform project or high-level research in your final year.

Marketing
You will study core courses such as accounting and economic theory. You will also learn the latest in specialist areas such as:

marketing analytics
advertising and branding
essentials of marketing planning 
Through your choice of electives you can expand your knowledge in an area of professional interest such as health law, sports law, family law and human rights law.

Campus Information

Adelaide- City West

On the edge of Adelaide’s central business district, City West houses studies in business, law, art, architecture, design, Indigenous cultures and Australian society.

Intakes

  • Feb
  • July

Application Processing Time in Days: 14

Minimum English Language Requirements

English Level Description IELTS (1.0 -9.0) TOEFL IBT (0-120) TOEFL CBT (0-300) PTE (10-90)
Expert 9 120 297-300 86-90
Very Good 8.5 115-119 280-293 83-86
Very Good 8 110-114 270-280 79-83
Good 7.5 102-109 253-267 73-79
Good 7 94-101 240-253 65-73
Competent 6.5 79-93 213-233 58-65
Competent 6 60-78 170-210 50-58
Modest 5.5 46-59 133-210 43-50
Modest 5 35-45 107-133 36-43
Limited 4 32-34 97-103 30-36
Extremely Limited < 4 < 31 < 93 < 30

Job Opportunity Potential

You will hold a desirable skillset for a diverse range of careers including:

  • Brand manager: responsible for driving the growth of a brand; ensuring all aspects of a brand’s marketing and manufacturing match; creating a brand strategy and ensuring all aspects of a product or an activity align with the brand
  • Celebrity/influencer endorsement adviser: managing legalities and contracts for celebrity/paid endorsement arrangements between individuals and organisations to help promote a product or service
  • Competitor and consumer act adviser: working with organisations such as the Australian Competition & Consumer Commission to ensure individuals and businesses comply with Australian competition, fair trading and consumer protection laws
  • Copyright lawyer: specialising in managing cases involving copyright/intellectual property infringements
  • Corporate lawyer: ensuring the legality of commercial transactions within an organization and informing clients of their legal rights and responsibilities
  • Data analyst: gathering and interrogating data to help organisations make strategic marketing decisions to solve or address business problems/objectives
  • Marketing manager: overseeing and leading a marketing team and all functions; setting strategy; managing marketing plans, budgets and resources; assigning tasks and setting targets.

PSW Opportunity

Bachelor Degree or Masters by Coursework Degree - 2 years - 3 years (Adelaide)

Masters by Research - 3 years - 4 years (Adelaide)

PhD qualification - 4 years - 5 years (Adelaide)

Admission Requirement / Eligibility Criteria

The admission criteria have been grouped to assist you to easily find the information most relevant to your circumstances. However, you may fit into more than one and the university will consider applicants against each of the relevant criteria.

Certain conditions apply. For more information refer to Appendix 4 of the University's Selection and Entry policy.

Applicants are required to meet one of the following criteria with a competitive result, and demonstrate that they fulfil any prerequisite requirements and essential requirements for admission:

Recent secondary education

  • Meet any prerequisite requirements with a minimum grade of C- or equivalent
    AND
  • Qualify for the South Australian Certificate of Education (SACE), and achieved a competitive Selection Rank (ATAR), or
  • Complete secondary qualifications equivalent to SACE,
    or
  • Complete the International Baccalaureate Diploma with a minimum score of 24 points

Applicants who have not achieved the Selection Rank required for automatic selection may be selected for any remaining places based on the grades of their year 12 subjects.

OR
Higher education study

  • Complete or partly complete a recognised higher education program at a recognised higher education institution, or
  • Complete at least four Open Universities Australia (OUA) courses at undergraduate level or above
    OR

Vocational Education and Training (VET)

  • Complete an award from a registered training organisation at Diploma level or above
    OR

Work and life experience

  • Qualify for Special Entry, or
  • Complete a 12-month UniSA Foundation Studies program or equivalent, or
  • Hold completed secondary qualifications equivalent to SACE obtained more than 2 years in the past.