• Toll free: 1800 258 5772

University of South Australia (UNISA)

Adelaide , South Australia ,Australia

Bachelor of Communication and Media

Degree overview

  • Study a degree that has been designed and developed in consultation with industry.
  • Study courses in content creation, social media strategy and engagement, professional writing, media management and public relations.
  • Customise your degree by choosing a sub-major such as Social Media, Journalism, Digital Media, Marketing or Film and Television.
  • Learn from industry experts.
  • Gain valuable real-world experience when you complete a final-year industry placement or project.
  • Gain hands-on experience by working with industry partners across a range of courses.
  • Study a curriculum informed by world-class research in Language, Communication and Culture.

Campus Information

Adelaide- City West

On the edge of Adelaide’s central business district, City West houses studies in business, law, art, architecture, design, Indigenous cultures and Australian society.

Magill

In Adelaide’s leafy eastern suburbs, Magill hosts programs in the areas of education, humanities and social sciences.

Intakes

  • Feb
  • July

Application Processing Time in Days: 14

Minimum English Language Requirements

English Level Description IELTS (1.0 -9.0) TOEFL IBT (0-120) TOEFL CBT (0-300) PTE (10-90)
Expert 9 120 297-300 86-90
Very Good 8.5 115-119 280-293 83-86
Very Good 8 110-114 270-280 79-83
Good 7.5 102-109 253-267 73-79
Good 7 94-101 240-253 65-73
Competent 6.5 79-93 213-233 58-65
Competent 6 60-78 170-210 50-58
Modest 5.5 46-59 133-210 43-50
Modest 5 35-45 107-133 36-43
Limited 4 32-34 97-103 30-36
Extremely Limited < 4 < 31 < 93 < 30

Job Opportunity Potential

As a professional communicator you will be interested in the world around you, current affairs, public communication in all its forms, and the communication aspects of political, economic and social issues. You will also have a passion for writing and language, a curiosity about why and how people communicate, and a desire to use communication skills to promote understanding of significant political, social, cultural and scientific issues and events. Careers to consider:

  • communication officer: plan, create and develop content for publications, manage an organisation’s online presence and communicate with target publics and stakeholders
  • content creator and writer: write for a range of channels and mediums including web, blogs, news, social media, search engine optimisation, publications and advertising
  • digital and social media manager: responsible for developing and implementing marketing strategies for an organisation’s social media sites and website
  • media liaison officer:  manage an organisation’s media profile, create media releases and editorial content, and liaise with media outlets to coordinate activities
  • PR coordinator: understand and support client needs – and use all forms of media and communication to build, maintain and manage their reputation
  • marketing and communication officer: coordinate advertising and public relations activities for businesses
  • online editor: plan, create, edit and publish content online
  • strategic communication manager: develop integrated communication and marketing campaigns, set clear communication goals and objectives, develop strategies, tactics, budgets and schedules for a campaign – and learn to measure the effectiveness of each medium to monitor success. 

PSW Opportunity

Bachelor Degree or Masters by Coursework Degree - 2 years - 3 years (Adelaide)

Masters by Research - 3 years - 4 years (Adelaide)

PhD qualification - 4 years - 5 years (Adelaide)

Admission Requirement / Eligibility Criteria

The admission criteria have been grouped to assist you to easily find the information most relevant to your circumstances. However, you may fit into more than one and the university will consider applicants against each of the relevant criteria.

Certain conditions apply. For more information refer to Appendix 4 of the University's Selection and Entry policy.

Applicants are required to meet one of the following criteria with a competitive result, and demonstrate that they fulfil any prerequisite requirements and essential requirements for admission:

Recent secondary education

  • Meet any prerequisite requirements with a minimum grade of C- or equivalent
    AND
  • Qualify for the South Australian Certificate of Education (SACE), and achieved a competitive Selection Rank (ATAR), or
  • Complete secondary qualifications equivalent to SACE,
    or
  • Complete the International Baccalaureate Diploma with a minimum score of 24 points

Applicants who have not achieved the Selection Rank required for automatic selection may be selected for any remaining places based on the grades of their year 12 subjects.

OR
Higher education study

  • Complete or partly complete a recognised higher education program at a recognised higher education institution, or
  • Complete at least four Open Universities Australia (OUA) courses at undergraduate level or above
    OR

Vocational Education and Training (VET)

  • Complete an award from a registered training organisation at Diploma level or above
    OR

Work and life experience

  • Qualify for Special Entry, or
  • Complete a 12-month UniSA Foundation Studies program or equivalent, or
  • Hold completed secondary qualifications equivalent to SACE obtained more than 2 years in the past.