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University of Winchester

Winchester , England ,United Kingdom

BA (Hons) Public Relations and Journalism

Are you ready to make a lasting impression? As a public relations executive you’ll need to know how to manage the reputations of people, products and organisations effectively by telling the right stories on the right platforms at the right time.

Our Public Relations and Journalism degree is designed to help you do just that by developing quality critical and creative expertise in public relations. You’ll learn to manage communications and implement a wide range of public relations initiatives using traditional and digital tools. Whether you’re exploring an individual or collaborative approach you’ll be closely supported by academic and industry professionals.

This dynamic three-year programme of study combines the analytical and practical elements of 21st-century public relations. You will learn about the PR industry and its connections to the media; its history and development within the digital media landscape, and the powerful role it plays in areas as diverse as marketing, celebrity culture, and political communications. Alongside this, you will have the opportunity to gain an insight into the skills required to produce media content using industry-standard facilities.

Campus Information

King Alfred Quarter

Student life is centred on our King Alfred Quarter, within walking distance of the historic cathedral city of Winchester. In recent years, the King Alfred Quarter has been added to and renovated to enhance its facilities with the latest industry-standard equipment, digital networks and AV technology. The award-winning King Alfred Centre is a bright and spacious social hub. It houses the Student Union, bookshop, Learning Cafe, Food Hall, Terrace Bar, Gourmet Burger Company, Student Union Shop and The Vault – the main venue for student social activities. The St Alphege building offers state-of-the-art learning and teaching facilities, including 10 lecture rooms and a mezzanine floor with open-access PCs.

West Downs Quarter

The West Downs Quarter is a short walk from the centre of the King Alfred Quarter. It is the home of the West Downs Student Village and the University of Winchester Business School. The University of Winchester Business School its own cafe (Cafe Life) and number social learning spaces with the latest IT equipment for you to use for individual and group work sessions. Other key features of the West Downs Quarter include the West Downs Gallery, which is open to the public and runs an art exhibition programme throughout the year featuring established and emerging artists from the world of visual arts. It is also home to the Research and Knowledge Exchange Centre, which is dedicated to research, enterprise and consultancy. It provides excellent resources for postgraduate students, particularly research students as it is the centre of research administration and support services.

Intakes

  • Jan
  • Sep

Application Processing Time in Days: 25

Minimum English Language Requirements

English Level Description IELTS (1.0 -9.0) TOEFL IBT (0-120) TOEFL CBT (0-300) PTE (10-90)
Expert 9 120 297-300 86-90
Very Good 8.5 115-119 280-293 83-86
Very Good 8 110-114 270-280 79-83
Good 7.5 102-109 253-267 73-79
Good 7 94-101 240-253 65-73
Competent 6.5 79-93 213-233 58-65
Competent 6 60-78 170-210 50-58
Modest 5.5 46-59 133-210 43-50
Modest 5 35-45 107-133 36-43
Limited 4 32-34 97-103 30-36
Extremely Limited < 4 < 31 < 93 < 30

Job Opportunity Potential

BA (Hons) Public Relations and Journalism supports a broad range of employment opportunities. For example, working in the creative industries,  PR consultancy, in-house public relations, business-to-business, journalism, marketing and communications, fashion celebrity industry, the third sector, and political communication. Our Work Placement module will provide you with experience in public relations, or in other environments relevant to your career aspirations. The programme will also enhance key flexible skills that support a route into a wide range of careers in wider communication work, HR business, education, management and public service.

94% of our 2016/17 graduates (first degree and other undergraduate courses) were in employment and/or further study six months after completing their course (Destination of Leavers from Higher Education survey).

The Destinations of Leavers from Higher Education (DLHE) record collects information about what those completing university go on to do six months after graduation. The Careers Service undertakes DLHE on an annual basis through surveys and a data collection process. DLHE is designed and strictly controlled by HESA.

PSW Opportunity

  • 2 Years PSW

Admission Requirement / Eligibility Criteria

Admission Requirements

  • Students who have studied a foundation or pathway program with a recognized school or college provider. The required grade differs from each college so please contact us to find out our requirements from your school or college.
  • Students who have successfully completed an academic year at another UK University may be eligible for advanced entry on certain programs
  • A-Levels or International Baccalaureate (please see the course listing for a specific grade and subject requirements)
  • Additional qualifications will also be considered on a case by case basis. Please contact us for more information

India

  • Successful completion of a suitable one year UK Foundation course (normally minimum 60%)
  • International Baccalaureate(minimum of 24 points)
  • Successful completion of year 10 Maths and English with a minimum of 75% plus completion of:
  • Indian School Certificate (Year-12)
  • Higher Secondary Certificate (HSC) / Standard 12 - See required scores below
  • Diploma (from a State Board of Technical Education)
  • Applicants who have completed the first year of an undergraduate degree at a recognized Indian university may be considered for direct entry to undergraduate programs.

Year 12 (HSC) grade requirements:

  • The Council for Indian School Certificate Examinations (CISCE) 70% or above
  • Calcutta Board and Tamil Nadu 70% or above
  • West Bengal 60% or above
  • Maharashtra 75% or above