Master International Management in International Marketing
Marketing managers assume a key position in national and international companies: They design the central marketing and brand strategy, are responsible for the identification and evaluation of target groups and their needs, play an essential role in product development and marketing and contribute significantly to a company’s success through the development and implementation of communication and marketing concepts. Our Master’s degree programme prepares you for a career in marketing, sales and brand building with the perfect combination of specific marketing knowledge and general management know-how.
Campus Information
Bad Honnef
IUBH Campus Studies Mülheimer Straße 38 53604 Bad Honnef
Berlin
IUBH Campus Studies Frankfurter Allee 73a 10247 Berlin
Intakes
- April
- Oct
Application Processing Time in Days: 20
Minimum English Language Requirements
English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
---|---|---|---|---|---|
Expert | 9 | 120 | 297-300 | 86-90 | |
Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
Very Good | 8 | 110-114 | 270-280 | 79-83 | |
Good | 7.5 | 102-109 | 253-267 | 73-79 | |
Good | 7 | 94-101 | 240-253 | 65-73 | |
Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
Competent | 6 | 60-78 | 170-210 | 50-58 | |
Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
Modest | 5 | 35-45 | 107-133 | 36-43 | |
Limited | 4 | 32-34 | 97-103 | 30-36 | |
Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
The hospitality industry – one of the most important economic sectors in the world – offers a wide range of career opportunities in a highly dynamic occupational field. The high demand for qualified specialists and executives means equally high demands on the people who work in or want to work in this sector: Companies demand excellence. To achieve this excellence today it is no longer enough just to be a good host. Demands on leaders in hospitality management have increased significantly in recent decades. Extensive business administration and foreign language skills are just as important as, for example, a forward-looking approach to sustainability concepts.
In the “Career Opportunities in the Hospitality Industry” brochure, our graduates and professors talk about current trends, career opportunities and career paths and give you tips for career planning in the hospitality industry.
PSW Opportunity
PSW is 1 Year
Admission Requirement / Eligibility Criteria
Studying at the IUBH supports and challenges you. Here is what you need to become part of our university.
Bachelor's degree in Business, Management, Economics or similar from an accredited university (3 year programme or equivalent to 180 ECTS)
Final grade of at least "Satisfactory" (Minimum grade point average equivalent of 3.0 according to the German grading system)
Proof of English proficiency: Academic IELTS 6.0 / TOEFL IBT 80 points / PTE 56 points (overall) / Duolingo 95 points / Cambridge Advanced or Proficiency
If you have a Bachelor´s degree of 3 years from fields other than Business or Management you can still access this Master by doing our Business-Preparation Semester (Path2Master).
Just send us your application and our Admission team will guide you on your different options.
- Course Type: Full Time
- Course Level: Masters/PG Degree
- Duration: 02 Year
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Total Tuition Fee:
26760 EUR
Annual Cost of Living: 10200 EUR
Application Fee: N/A
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