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University of Hertfordshire

Hatfield , England ,United Kingdom

BA (Hons) Graphic Design: Advertising and Branding

Graphic Design is a very broad subject, with students increasingly able to choose a wide variety of career paths after they graduate. This pathway, based around the current successful BA (Hons) Graphic Design course, allows students to gain the specialist skills required for advertising and branding projects. Workshops will introduce art direction, copywriting, campaign development, brand strategy and how to design dynamic visual identities. Dedicated modules will give a thorough grounding and understanding of the commercial applications of both subjects, as well as exploring creative applications of emerging technologies

Our location on the doorstep of London means we’ve been able to develop relationships with some of the world’s biggest and best agencies and brands. In recent years our students have worked on live briefs with the likes of Prada, Lacoste, Sky, and Mini. We’ve also partnered with design and creative agencies that include Droga 5 (named D&AD’s ‘Best Agency 2019’ and Campaign Magazine’s ‘Agency of the Year’ 2019) and DesignStudio (the designers of the Premier League, Airbnb and Deliveroo branding). Students on the Graphic Design & Illustration programme have a phenomenal record in the highest-profile award schemes, including winning a prestigious D&AD New Blood pencil every year since 2011.

Campus Information

College Lane Campus

The main site of the university remains the College Lane campus, which houses the original Hatfield Technical College building. Notable among the buildings in this campus is the university's Learning Resource Centre, a combined library and computer centre. There is also a substantial collection of halls of residence and student houses, and the University of Hertfordshire Students' Union is headquartered at College Lane campus. The College Lane campus is also the location of Hertfordshire International College, which is part of the Navitas group, providing a direct pathway for international students to the University.

Intakes

  • Oct Deadline: May

Application Processing Time in Days: 25

Application Process

More Information Required
10 Days
Possible Interview Call from Institution
10 Days
Provisional/Unconditional Offer
20 Days
Visa Process
30 Days

Minimum English Language Requirements

English Level Description IELTS (1.0 -9.0) TOEFL IBT (0-120) TOEFL CBT (0-300) PTE (10-90)
Expert 9 120 297-300 86-90
Very Good 8.5 115-119 280-293 83-86
Very Good 8 110-114 270-280 79-83
Good 7.5 102-109 253-267 73-79
Good 7 94-101 240-253 65-73
Competent 6.5 79-93 213-233 58-65
Competent 6 60-78 170-210 50-58
Modest 5.5 46-59 133-210 43-50
Modest 5 35-45 107-133 36-43
Limited 4 32-34 97-103 30-36
Extremely Limited < 4 < 31 < 93 < 30

Job Opportunity Potential

Recent graduates of our Graphic Design programme are working in some of the most highly-regarded advertising agencies and with many of the world’s leading brands. The staff team’s network of contacts help secure placements for our students, and we prioritise maintaining an extensive alumni network, with regular reunions where current students can meet and learn from those now in industry. This course would prepare you to work as an art director, advertising creative, brand designer, brand strategist, copywriter or help you set up your own business.

PSW Opportunity

2 Years PSW is applicable after the course.(Bachelors & Masters only)

Admission Requirement / Eligibility Criteria

UCAS Points

  • 96

A Level

  • CCC

BTEC

  • MMM

Undergraduate (year 1)

  • Completion of the Standard XII Certificate with 60-70% depending on points tariff required by the UH course. Some courses may require specific subjects
  • IELTS 6.0 with no less than 5.5 in any band for standard courses – some courses require higher
  • Standard XII English with 65% will also be accepted

Undergraduate (year 2/3)

  • Depending on qualifications and course - usually require 2/3 year Diploma post-Standard XII to be considered
  • IELTS 6.0 with no less than 5.5 in any band for standard courses – some courses require higher