Fashion Marketing BA

This degree offers you the opportunity to gain essential skills in marketing in the context of the fashion industry. Whilst learning about the fashion life cycle, you’ll also develop an understanding of consumerism and consumer behaviour.

A strong commercial awareness will be gained throughout the course and you’ll graduate with the ability to spot and promote the next big fashion trend. You’ll also gain a contextual understanding of fashion including from a historical and technological perspective.

Throughout the course, you’ll work on a variety of projects which could range from devising a new brand strategy for a fashion label to trend forecasting, developing ideas for innovative fashion products to delivering an exciting PR campaign.