Bachelor of Business (Marketing)
Marketing is a fast-paced and fluid industry, demanding the best of your business creativity when representing brands and influencing consumer behavior. The Bachelor of Business (Marketing) is designed to equip you with the knowledge and acumen you need for a successful marketing career in any industry of this diverse and dynamic business sector.
Every organization in every industry requires marketing management professionals with skills to build strong brands, launch new products, optimize operations and maximize a company’s potential for profit. This is an ideal career for those who seek to understand how to attract, engage and retain customers. Good marketers are story-tellers who can create a narrative for their target market, helping them to connect with a brand on a personal level.
The ICMS Bachelor of Business (Marketing) is designed to position you for business success in any industry, with a focus on future-proofing you for adaptability in a rapidly changing world. This degree is underpinned by business subjects, together with specialized marketing subjects.
Marketing and business subjects are supplemented by elective subjects from a range of business areas. Your choices include electives in entrepreneurship, event management, international tourism, hospitality management, and sports management. This allows you to enhance your business marketing degree with subjects that reflect your interests and ambitions.
Campus Information
Northern Beaches
Fondly known as “the castle on the hill” (where the Hollywood blockbuster The Great Gatsby was filmed and where Nicole Kidman and Keith Urban were married), the ICMS castle is a Sydney landmark dating back to the 19th Century.
Intakes
- Feb
- May
- Aug
Application Processing Time in Days: 20
Application Process
Minimum English Language Requirements
English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
---|---|---|---|---|---|
Expert | 9 | 120 | 297-300 | 86-90 | |
Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
Very Good | 8 | 110-114 | 270-280 | 79-83 | |
Good | 7.5 | 102-109 | 253-267 | 73-79 | |
Good | 7 | 94-101 | 240-253 | 65-73 | |
Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
Competent | 6 | 60-78 | 170-210 | 50-58 | |
Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
Modest | 5 | 35-45 | 107-133 | 36-43 | |
Limited | 4 | 32-34 | 97-103 | 30-36 | |
Extremely Limited | < 4 | < 31 | < 93 | < 30 |
PSW Opportunity
Sydney / Melbourne / Brisbane:
Regular 2 years post study work visa for international students completing Bachelors and Masters degrees (minimum 92 weeks), 3 years for Masters by Research and 4 years for PhD. graduates
Other Locations (Regional centres and other regional areas):
International students studying at regional universities will be eligible to access an additional
2 years in Australia on a post-study work visa
(Which means a Bachelors or Masters graduate can get up to 4 years of PSW visa)
Admission Requirement / Eligibility Criteria
Successful completion of All India Senior School Certificate or Indian School Certificate with an overall grade point average of at least 60% in best 4 subjects excluding local language; or successful completion of Senior Secondary Certificate(State Boards) with an average score of at least 70% in best 4 subjects excluding local language
- Course Code: 101119
- Course Type: Full Time
- Course Level: Bachelors/UG Degree
- Duration: 03 Year
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Total Tuition Fee:
106600 AUD
Annual Cost of Living: 24505 AUD
Application Fee: N/A
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