Bachelor of Marketing & Public Relations / Bachelor of Communications & Media
Communicating with clients and stakeholders through marketing and public relations campaigns requires clarity, currency and knowledge of companies and organisations. This is particularly the case in a constantly changing landscape where consumers are becoming more discerning and demanding and do not hesitate to publicly articulate their opinions and experiences through social media. With traditional methods of marketing becoming less effective, the rise of digital formats has opened new and exciting methods of corporate communication. This double degree equips you with the practical and analytical skills to proactively engage with all stakeholders and promote any business.
Throughout this four-year degree you will cover a wide variety of subjects such as Consumer Behaviour, Corporate Public Relations, Integrated Marketing Communications, Professional Writing, Media and Society, Media Ethics and Law, and more.
The Marketing and Public Relations component of the degree provides you with a holistic and comprehensive skill set which makes you especially valuable to employers. The Bachelor of Communications & Media lets you explore the principles and techniques of communications and media by examining and creating print, non-print and multimedia texts, using traditional and new and emerging media technologies. You can tailor the program to meet your particular interest by majoring in Journalism, Film and Screen Production or Photography.
By combining these two degrees you will bring together your creative and enquiring mind with marketing expertise and practical skills to help you to succeed in many fields of employment or entrepreneurship.
As part of this double degree, you will undertake 150 hours of practical workplace experience as part of the Business Internship course which will provide valuable on-the-job experience, interaction with professional practitioners and a network of contacts. You will be able to apply your knowledge and skills, and to learn a whole lot more to help you transition into the world of work.
Campus Information
Fremantle Campus
Our foundation Campus is located in the historic West End of the port city of Fremantle, south of Perth. Housed within beautifully restored heritage buildings, it provides a ‘town university’ of great character. The iconic Campus is close to the Fremantle Harbour, cafe?s, shops and the famous ‘Cappuccino Strip’, and all major transport hubs.
Intakes
- Feb
- July
Application Processing Time in Days: 20
Application Process
Minimum English Language Requirements
English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
---|---|---|---|---|---|
Expert | 9 | 120 | 297-300 | 86-90 | |
Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
Very Good | 8 | 110-114 | 270-280 | 79-83 | |
Good | 7.5 | 102-109 | 253-267 | 73-79 | |
Good | 7 | 94-101 | 240-253 | 65-73 | |
Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
Competent | 6 | 60-78 | 170-210 | 50-58 | |
Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
Modest | 5 | 35-45 | 107-133 | 36-43 | |
Limited | 4 | 32-34 | 97-103 | 30-36 | |
Extremely Limited | < 4 | < 31 | < 93 | < 30 |
PSW Opportunity
Sydney / Melbourne / Brisbane:
Regular 2 years post study work visa for international students completing Bachelors and Masters degrees (minimum 92 weeks), 3 years for Masters by Research and 4 years for PhD. graduates
Other Locations (Regional centres and other regional areas):
International students studying at regional universities will be eligible to access an additional
2 years in Australia on a post-study work visa
(Which means a Bachelors or Masters graduate can get up to 4 years of PSW visa)
Admission Requirement / Eligibility Criteria
FOR INDIA
- India Senior School Certificate (ICSE) awarded by CBSE/CISCE/NIOS
> TIER 1 - 65% overall for best 4 academic subjects.
> TIER 2 - 75% overall for best 4 academic subjects.
> TIER 3 - 80% overall for best 4 academic subjects. - Higher Secondary Certificate (awarded by State Boards except Punjab State Board)
> TIER 1 - 75% overall for best 4 academic subjects.
> TIER 2 - 80% overall for best 4 academic subjects.
> TIER 2 - 85% overall for best 4 academic subjects.
> Tier 1 refers to undergraduate programs in the following schools:
- School of Arts & Sciences
- School of Business
- School of Health Sciences
- School of Nursing
- School of Education (Sydney; Primary and Early Childhood programs, Fremantle)
> Tier 2 refers to undergraduate programs in the following schools:
- School of Education (Secondary degrees & double degrees, Fremantle)
>Tier 3 refers to undergraduate programs in the following schools:
- School of Law
- School of Physiotherapy
- Course Code: 073023M
- Course Type: Full Time
- Course Level: Bachelors/UG Degree
- Duration: 04 Year
-
Total Tuition Fee:
141380 AUD
Annual Cost of Living: 24505 AUD
Application Fee: N/A
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