Marketing Management BSc Hons
Continuous changes in global markets and technology mean that marketing managers need the skills to be able to adapt to a marketing landscape that’s in constant flux. Today’s Chief Marketing Officers need to develop not just the short term marketing plans but the longer-term future strategies for their organizations.
This four-year degree helps shape and build you as a future marketing leader, with a year in an industry central to your learning experience.
This degree provides an all-round understanding of marketing and includes a study of key areas including Consumer Behaviour, Marketing Communications, and Global Markets. You will also study all aspects of Market Research, and gain a practical understanding of how marketing and advertising work in an organizational context. In addition to this, you will have the option of studying various modules from other departments in the Management School to develop your wider management knowledge and acumen.
During the course of this degree, you will experience a broad range of learning opportunities, with a strong emphasis on collaborative working, that supports your personal development as well as your academic skills. In addition to your academic modules, you will also take two modules that are specifically designed to help prepare for and later reflect on your year’s placement in industry.
Your industry placement in your third year is designed to improve your understanding of marketing and management in practice. Previous students have spent this year working with multinational companies such as The Walt Disney Company, Boots and Nike, whereas others have secured roles with marketing agencies, charities, and local organizations.
Your final year allows you to reflect on your real-world experience and develop a portfolio of work to impress at any job interview. Past graduates have gone on to positions as Marketing Executives, Assistant Brand Managers, and Management and Marketing Officers.
Available Options:-
- 4 year with Marketing Management (Study Abroad) BSc Hons
Intakes
- Sep
Application Processing Time in Days: 20
Minimum English Language Requirements
English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
---|---|---|---|---|---|
Expert | 9 | 120 | 297-300 | 86-90 | |
Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
Very Good | 8 | 110-114 | 270-280 | 79-83 | |
Good | 7.5 | 102-109 | 253-267 | 73-79 | |
Good | 7 | 94-101 | 240-253 | 65-73 | |
Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
Competent | 6 | 60-78 | 170-210 | 50-58 | |
Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
Modest | 5 | 35-45 | 107-133 | 36-43 | |
Limited | 4 | 32-34 | 97-103 | 30-36 | |
Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
Access help and advice, search for opportunities, see what events are taking place, apply for the Lancaster Award, explore further study options and other pathways to your future career.
Careers and Employability is open. All of our services are now available remotely.
You can book telephone or video appointments with our Careers Team, attend online workshops, send us a query and access all of our resources online. Information on how to access all of our services is available via this link.
International students bring a wealth of experience to the University and can offer a valuable insight into global careers. Support for international students is available from Lancaster University Careers Service.
PSW Opportunity
PSW is 2 years
Admission Requirement / Eligibility Criteria
Indian Certificate of Secondary Education (Standard XII)
Pass with 75% to 87% average from the best 4 subjects, excluding Hindi and PE.
- Course Code: N503
- Course Type: Full Time
- Course Level: Bachelors/UG Degree
- Duration: 04 Year
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Total Tuition Fee:
81760 GBP
Annual Cost of Living: 9207 GBP
Application Fee: N/A
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