BA (Hons) Top Up International Marketing
Marketing has the potential to make a positive impact on almost every aspect of an organisation – from corporate reputation and company brand to advertising, sales, market research and new product development.
This final year top-up course, is aimed at students from outside the UK with a business and marketing background. The course enables you to top-up your existing qualification to a Bachelor of Arts (Honours) degree. Studied full-time over one year, it is focused on marketing from a strategic perspective and in an international context. Incorporating Language modules, it aims to improve your critical thinking, problem solving and language skills, while deepening your understanding of marketing and its integration into corporate strategy and structure.
Coventry University has been ranked 15th best in the UK for ‘Business, Management and Marketing’ in the Guardian University Guide 2020, showcasing the quality of our courses in this area.
Intakes
- Sep
- Jan
Application Processing Time in Days: 20
Application Process
Minimum English Language Requirements
English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
---|---|---|---|---|---|
Expert | 9 | 120 | 297-300 | 86-90 | |
Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
Very Good | 8 | 110-114 | 270-280 | 79-83 | |
Good | 7.5 | 102-109 | 253-267 | 73-79 | |
Good | 7 | 94-101 | 240-253 | 65-73 | |
Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
Competent | 6 | 60-78 | 170-210 | 50-58 | |
Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
Modest | 5 | 35-45 | 107-133 | 36-43 | |
Limited | 4 | 32-34 | 97-103 | 30-36 | |
Extremely Limited | < 4 | < 31 | < 93 | < 30 |
PSW Opportunity
- 2 Years PSW
Admission Requirement / Eligibility Criteria
Business Courses CU + CULC:
For general Business courses, students must achieve an overall score of 60% minimum in the Standard XII examination (no specific subject requirements).
For Finance, Economics and Accountancy courses – students must achieve an overall score of 60% minimum in the Standard XII examination (with 60% in Maths OR Accountancy OR Economics).
EC FACULTY:
Students must achieve an overall score of 60% minimum in the Standard XII examination. With 65% in Maths AND 65% achieved in another key subject relevant to the course applied for.
Note specific subject requirements for EC courses below.
Core Engineering courses:
Must have 65% in Maths AND 65% in one from Physics/ Chemistry/ Electronics/ Engineering/ Further Mathematics/ Computer Science/ Computing/ Design Tech.
IT and Computing related courses:
Must have 65% in Maths AND 65% in one from Physics/ Computer Science/IT/ Computing/Design Technology.
Technology Engineering related courses:
Must have 65% in Maths AND 65% in one from Design Technology/Electronics
Electrical Engineering related courses:
Must have 65% in Maths AND 65% in one from Physics/Chemistry/ Electronics/ Engineering/ Further Mathematics/ Computer Science/Computing/ Design Technology
OR
60% overall achieved in a 3 or 4 years Engineering or Technology Diploma.
HLS courses
Students must achieve an overall score of 60% minimum in the Standard XII examination with a minimum of 65% in the key relevant subject; i.e. Biology, Chemistry, Physics
60% in Standard XII English language from certain examination boards only (Central boards, Maharashtra, West Bengal, Karnataka, Tamil Nadu, Andhra Pradesh, Kerala and Uttarakhand)
OR
IELTS 6.0 overall with no component lower than 5.5 (except where course requirements are higher) and other acceptable SELT tests such as the Pearson Test of English (PTE).
Students not meeting the above can take the Coventry University English Test.
- Course Type: Full Time
- Course Level: Bachelors/UG Degree
- Duration: 01 Year
-
Total Tuition Fee:
15000 GBP
Annual Cost of Living: 12006 GBP
Application Fee: N/A
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