BA (Hons) Digital Marketing
The future of marketing: this course is for those who love social media, influencers, brands and getting your message out to your audience.
Digital media and communications, particularly social media, have transformed marketing and advertising, creating exciting careers for creative and talented graduates.
Our course focuses on the development of practical digital marketing skills to give you a real insight to the dynamic world of 21st century business. You’ll apply your knowledge in our state-of-the-art digital marketing lab and analyse real-life business case studies, developing your own expertise and innovation to connect customers, products, services and brands.
You’ll gain a Chartered Institute of Marketing (CIM) accredited degree, the opportunity to complete the CIM Diploma in Professional Marketing, hear from industry guest speakers and the chance to apply for a company internship with past students working for well-known companies like Microsoft, Procter and Gamble, L’Oreal, Disney and Rolls Royce.
Intakes
- July
Application Processing Time in Days: 20
Application Process
Minimum English Language Requirements
| English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
|---|---|---|---|---|---|
| Expert | 9 | 120 | 297-300 | 86-90 | |
| Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
| Very Good | 8 | 110-114 | 270-280 | 79-83 | |
| Good | 7.5 | 102-109 | 253-267 | 73-79 | |
| Good | 7 | 94-101 | 240-253 | 65-73 | |
| Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
| Competent | 6 | 60-78 | 170-210 | 50-58 | |
| Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
| Modest | 5 | 35-45 | 107-133 | 36-43 | |
| Limited | 4 | 32-34 | 97-103 | 30-36 | |
| Extremely Limited | < 4 | < 31 | < 93 | < 30 |
PSW Opportunity
- 2 Years PSW
Admission Requirement / Eligibility Criteria
Business Courses CU + CULC:
For general Business courses, students must achieve an overall score of 60% minimum in the Standard XII examination (no specific subject requirements).
For Finance, Economics and Accountancy courses – students must achieve an overall score of 60% minimum in the Standard XII examination (with 60% in Maths OR Accountancy OR Economics).
EC FACULTY:
Students must achieve an overall score of 60% minimum in the Standard XII examination. With 65% in Maths AND 65% achieved in another key subject relevant to the course applied for.
Note specific subject requirements for EC courses below.
Core Engineering courses:
Must have 65% in Maths AND 65% in one from Physics/ Chemistry/ Electronics/ Engineering/ Further Mathematics/ Computer Science/ Computing/ Design Tech.
IT and Computing related courses:
Must have 65% in Maths AND 65% in one from Physics/ Computer Science/IT/ Computing/Design Technology.
Technology Engineering related courses:
Must have 65% in Maths AND 65% in one from Design Technology/Electronics
Electrical Engineering related courses:
Must have 65% in Maths AND 65% in one from Physics/Chemistry/ Electronics/ Engineering/ Further Mathematics/ Computer Science/Computing/ Design Technology
OR
60% overall achieved in a 3 or 4 years Engineering or Technology Diploma.
HLS courses
Students must achieve an overall score of 60% minimum in the Standard XII examination with a minimum of 65% in the key relevant subject; i.e. Biology, Chemistry, Physics
60% in Standard XII English language from certain examination boards only (Central boards, Maharashtra, West Bengal, Karnataka, Tamil Nadu, Andhra Pradesh, Kerala and Uttarakhand)
OR
IELTS 6.0 overall with no component lower than 5.5 (except where course requirements are higher) and other acceptable SELT tests such as the Pearson Test of English (PTE).
Students not meeting the above can take the Coventry University English Test.
- Course Type: Full Time
- Course Level: Bachelors/UG Degree
- Duration: 03 Year
-
Total Tuition Fee:
41700 GBP
Annual Cost of Living: 12006 GBP
Application Fee: N/A
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