M.A. Luxury, Fashion & Sales Management

The Master Fashion Management is carried out in three semesters plus the practice-oriented Master thesis. In the first semester you will get to know different sales structures, but also the right choice of real estate for your retail strategy. Pricing and product development of luxury goods also play a role at the beginning of your studies. Modules from the areas of customer relationship management, brand management and design management are built on this.

You will spend the third semester of your Master's in Fashion Management at a foreign university that cooperates closely with ISM in order to shed light on the international perspective of the subject and promote intercultural skills.

The course is rounded off by a practical phase and practical projects integrated into the lectures.
Like all ISM Master's programs, the Master's fashion management also includes an integrated semester abroad. You will spend the first two semesters at ISM and deepen your subject-specific knowledge in the third semester at an ISM partner university. The network comprises a total of around 190 partner universities worldwide with a variety of specializations.

In Master Fashion Management you can choose your partner university from a network of 25 universities. The network is currently being expanded.

During the semester abroad, you set individual priorities and get to know the intercultural peculiarities of the chosen cultural area. You will also improve your language skills.

Double Degree Option :- An international double degree can be obtained in fashion management. In addition to the Master's degree at the ISM, you can also obtain a second, internationally recognized Master's degree in two or two and a half years. The decisive step for your international career is supported by the expansion of your personal network with international students and lecturers. In addition, you will consolidate your linguistic and intercultural skills with a double degree.

With renowned international partner universities and degree program-specific specializations such as International Marketing Management, Multinational Commerce, Project Management or Management, ISM offers you a high-quality range of courses.