Master of Marketing
A Master of Marketing from the University of Newcastle equips graduates with marketing knowledge and skills to plan and execute marketing strategies and tactics for organisations in the not-for-profit, government and private sectors. The program is comprehensive, contemporary and practical, developing your professional expertise in the processes and application of modern marketing.
The Master of Marketing can be studied face-to-face at the Newcastle City Precinct, online or a combination of the two. Allowing you to balance your professional and personal life and study at a time and pace that suits you.
The Master of Marketing focuses on developing greater understanding of marketing principles, consumer decision making and strategic marketing decision making. Specialisation in particular aspects of marketing is also offered which draw upon the research strengths of the academics, with focus placed on
- marketing communications
- brand management
- services and relationship marketing
- global marketing
- digital marketing
- marketing research
The program offers students the opportunity to learn from a blend of cutting-edge academic research and the latest insights from industry.
Campus Information
Newcastle City campus
The University of Newcastle plays an important part in the renewed sense of vibrancy in the Newcastle CBD and our Newcastle City campus is very much at the centre of the city's burgeoning arts scene. NUspace is a $95 million landmark education building developed in 2017 by the University of Newcastle in the heart of Newcastle's CBD. NUspace harnesses the latest in technology and innovation in teaching and learning to deliver a world-class student experience by engaging students in new and exciting ways.
Intakes
- Jan
- May
- Aug
Application Processing Time in Days: 21
Minimum English Language Requirements
| English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
|---|---|---|---|---|---|
| Expert | 9 | 120 | 297-300 | 86-90 | |
| Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
| Very Good | 8 | 110-114 | 270-280 | 79-83 | |
| Good | 7.5 | 102-109 | 253-267 | 73-79 | |
| Good | 7 | 94-101 | 240-253 | 65-73 | |
| Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
| Competent | 6 | 60-78 | 170-210 | 50-58 | |
| Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
| Modest | 5 | 35-45 | 107-133 | 36-43 | |
| Limited | 4 | 32-34 | 97-103 | 30-36 | |
| Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
Career opportunities
The Master of Marketing program will provide you with depth of knowledge of contemporary marketing issues and simultaneously build your skills in analysing situations, marketing opportunities and developing and managing marketing strategy. These outcomes will facilitate you in meeting employment challenges with confidence and conviction.
Marketing career opportunities exist across all industries which span exciting and challenging areas such as marketing strategy and planning, brand management, marketing communications, marketing research, social marketing, digital marketing and sustainability. The skills and knowledge you will acquire underpin many senior roles including:
- Marketing Coordinator
- Market Research Officer
- Media Analyst
- Marketing Manager
- Brand Manager
PSW Opportunity
- 3 Years
Admission Requirement / Eligibility Criteria
Entry into the Master of Marketing will be available for applicants who have:
- Bachelor (Honours) Degree, or an equivalent or higher qualification;
or - Bachelor Degree, or an equivalent or higher qualification, in a related field such as accounting, business, commerce, communication, economics, finance, human resource management, industrial relations, management, or marketing; or
- Bachelor Degree, or an equivalent or higher qualification, not in a related field and 1 year relevant organisational experience; or
At least 7 years' relevant organisational experience, including 2 years in a management position; or
Successful completion of 75% (30 units) of one of the following UoN programs:
- Graduate Certificate in Business Administration
- Graduate Certificate in Applied Finance
- Graduate Certificate in Human Resource Management
- Graduate Certificate in Marketing
- Graduate Certificate in Professional Accounting
Students seeking Recognition of Prior Learning (RPL) must apply to the Program Convenor. RPL applications will be considered on a case-by-case basis.
For More Information Please Connect To Our PSA Counselor.
- Course Code: 083522J
- Course Type: Full Time
- Course Level: Masters/PG Degree
- Duration: 01 Year 06 Month
-
Total Tuition Fee:
64042 AUD
Annual Cost of Living: 24505 AUD
Application Fee: N/A
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