Bachelor of Communication and Media (Marketing Communication and Advertising)
The fields of marketing, communications and advertising deliver coordinated messages about products and services through many channels such as television, radio, social media, and experiential activities. They impact on a range of audiences, helping people make informed choices and influencing how they think, feel and consume products.
What you will study
You will learn how methods of communication, along with the use of different technologies, are integrated with our professional, social and political lives. You will address relevant global, economic and political issues affecting the media and communication industries. You will be able to research, plan, execute and manage marketing campaigns. You will acquire skills in issue management, communications technology, product publicity, crisis communications and media relations. This will prepare you for a career in advertising, public relations and corporate branding.
In addition to the core subjects and a major in Marketing Communication and Advertising, there is also the opportunity to complete another major from the below list. This will increase your knowledge and employability in the media and communication industries.
- Digital and Social Media
- Global Screen Media
- Journalism
- Visual Communication Design
Campus Information
Wollongong
UOW’s main Wollongong campus is set in native Australian bush and is one of the most picturesque university campuses in Australia. Less than two kilometres east is UOW’s Innovation Campus – a research and technology precinct that houses innovative organisations as well as some of UOW’s leading research institutes.
Intakes
- Feb Deadline: Dec
- July Deadline: May
Application Processing Time in Days: 8
Application Process
Minimum English Language Requirements
English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
---|---|---|---|---|---|
Expert | 9 | 120 | 297-300 | 86-90 | |
Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
Very Good | 8 | 110-114 | 270-280 | 79-83 | |
Good | 7.5 | 102-109 | 253-267 | 73-79 | |
Good | 7 | 94-101 | 240-253 | 65-73 | |
Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
Competent | 6 | 60-78 | 170-210 | 50-58 | |
Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
Modest | 5 | 35-45 | 107-133 | 36-43 | |
Limited | 4 | 32-34 | 97-103 | 30-36 | |
Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
- Global Communications
- Digital Publishing
- Media Strategy and Planning
- Public Relations
- Copywriter
- Market Research
- Event Coordinator
- Publicity Officer
- Tourism Officer
- Print/Television/Radio/Photo/Online Journalist
- Government
- Editor
- Feature Writer
- Reporter
- Researcher
- Advertising
- Social Media Manager
- Media Management Advisor
- Communication Specialist
- Corporate Communications
- Content Development
PSW Opportunity
Students can get 2 years PSW visa if they complete the studies from Sydney Camus and 3 years PSW visa if the course is completed from Wollongong Campus.
Admission Requirement / Eligibility Criteria
- Applicants need to have achieved the required score in a qualification equivalent to the completion of 13 years of schooling in Australia.
In order to succeed in your chosen course, it is assumed you have completed relevant subjects in your senior high school studies or other relevant qualifications. This is particularly important for degrees which have a strong basis in Mathematics or Science.
For More Infromation Pls Contact To Our PSA Counselor.
- Course Code: 094791G
- Course Type: Full Time
- Course Level: Bachelors/UG Degree
- Duration: 03 Year
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Total Tuition Fee:
93312 AUD
Annual Cost of Living: 24505 AUD
Application Fee: N/A
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