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University of Applied Sciences Europe

Hamburg , Hamburg ,Germany

Master of Arts (Innovation Design Management)

Bringing design culture to business

In its recently published study from October 2018 called “The Business Value of Design”, the global consulting firm McKinsey & Company demonstrated that companies who regard design and the employment of creativity as principal drivers in their value-generation outperform industry-benchmark growth by as much as two to one.

Comprehensive disruption through digitisation, changing marketplaces, and consumer behaviour have created a new professional playing field between creative design, business strategy, and IT development. Innovation-centered companies increasingly look for managers who understand how to use design as a prominent driving factor behind business decisions and how to incorporate right-brain-thinking and an artistic attitude in business, as strategic assets in the generation of innovation and sustainable consumer-value, and in the transformation of a companies’ organisation and vision.

This new Master programme “Innovation Design Management” is positioned right at the intersection of design and business. It wants to shape individuals who accept these complex, fast-paced challenges and who take an integrated approach with strategies that combine the best of design, business, and technology. This is, among others, accomplished through a range of intense project activities that will be held in close cooperation with leading industry professionals and actual enterprises who face these very challenges.

Graduates will be employed in highly innovation- or design-driven companies as Chief Design Officers, Design Managers, Strategic Brand Managers, or Venture Architects.

Campus Information

Berlin

Dessauer Straße 3-5 D-10963 Berlin

Intakes

  • March
  • Sep

Application Processing Time in Days: 20

Application Process

Possible Interview
10 Days
Student Agreement
20 Days
Visa Process
60 Days

Minimum English Language Requirements

English Level Description IELTS (1.0 -9.0) TOEFL IBT (0-120) TOEFL CBT (0-300) PTE (10-90)
Expert 9 120 297-300 86-90
Very Good 8.5 115-119 280-293 83-86
Very Good 8 110-114 270-280 79-83
Good 7.5 102-109 253-267 73-79
Good 7 94-101 240-253 65-73
Competent 6.5 79-93 213-233 58-65
Competent 6 60-78 170-210 50-58
Modest 5.5 46-59 133-210 43-50
Modest 5 35-45 107-133 36-43
Limited 4 32-34 97-103 30-36
Extremely Limited < 4 < 31 < 93 < 30

Job Opportunity Potential

The Career Center of University of Applied Sciences Europe serves as an interface between the university and commercial enterprises. There are two elements to its service:

  1. The University of Applied Sciences Europe also has a new career portal for students: JobTeaser
    The Career Center guides students along their path from enrollment to employment, and supports them with their internship and career plans.
  2. The Career Center comes up with and implements initiatives with the aim of generating interest among commercial enterprises in the university and its students, and provides individual services to strengthen contacts with HR decision-makers. The Career Center offers different channels of communication between enterprises, students, and alumni.

To prepare them for entering the workplace, students are offered an extensive advisory and coaching session. One-to-one meetings are held to develop ideas on how internships and additional student activities can be planned and structured to achieve specific ends. The Career Center also provides the necessary skills, methods, and information on professional applications and how to fulfill the requirements of the application process competently. The main purpose of the Career Center is thus to support and guide. 

PSW Opportunity

PSW is 1 years

Admission Requirement / Eligibility Criteria

  • Proof of a completed university degree qualifying you for a professional career in an art, design, or media-based area of business (bachelor’s or master’s degree from a university, university of applied sciences, or equivalent university in Germany or abroad); and the appropriate bachelor’s degree for which you have gained at least 210 credits in line with the European Credit Transfer System (ECTS).
  • Proof of sufficient knowledge of English (IELTS — overall band score from 5.5). This is not needed for applicants who have completed their bachelor’s degree or profession-qualifying university degree in the English language.
  • The same requirements apply for international students

  • Course Type: Full Time
  • Course Level: Masters/PG Degree
  • Duration: 01 Year  
  • Total Tuition Fee: 14300 EUR
    Annual Cost of Living: 10200 EUR
    Application Fee: 50 EUR
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