Bachelor of Media Arts

The Bachelor of Media Arts prepares students for creative production in digital media. Technical skills, both in digital media and in traditional artistic practice, are combined with media theory and communication skills to prepare graduates for a rapidly changing work environment. BMA disciplines include Art History, Communications, Computer Information Systems, Computing Science, English, Film, Graphic Design, Media Arts, Media, and Communications Studies, Theatre, and Visual Arts.

UFV's Bachelor of Media Arts prepares you for creative production in digital and interactive media, one of the fastest-growing industries in B.C. today. The program is designed to equip you with computing and digital design skills, as well as the skills to work in creative teams. In addition to learning the traditional techniques and strategies of the creative disciplines, you also develop the ability to master new software and technologies independently. The ability to learn on your own is key in a fast-paced industry where emerging jobs may not yet have occupational titles. The program emphasizes the need for practical experience. As part of your degree, you get to complete a professional practices course to know how to identify and market your skills in an industry where teamwork and creativity are at a premium. In your last year, your studies culminate in two large project courses where you put your skills to work for a community organization, under the supervision of a faculty member. You can also opt to build your on-the-job skills by completing paid work placements through the Co-operative Education program in a regional, national, or global firm. Within the degree, you have the flexibility to focus on your personal interests and career goals by selecting from one of five Media Arts concentrations: Applied Interactive Media Digital Art Interactive Media Leadership Media and Performance Screen Studies