Graduates will be equipped to further their career progression in one of the many marketing disciplines. For those already in senior management, the degree delivers advanced professional development in strategic areas of marketing, such as global marketing, product and service innovation management, and strategic marketing.

Possible future job titles

Marketing Director, Marketing Manager, Sales Manager, Brand Manager, Product and Advertising Manager, Market Researcher.

• The students can get upto 3 years of PSW.

Academic Admission requirements (Band 6)

The following course-specific admission requirements are mandatory and must be satisfied by all applicants. These requirements are in addition to or supersede the minimum requirements outlined within the Academic admission requirements band section below.

All applicants are required to meet the published entry requirements. Successful applicants with a Graduate Certificate qualification or higher in Digital Marketing or Marketing & Innovation Management may seek reduced course duration by applying for recognition of prior learning.

Academic admission requirements (Band 8) may be satisfied through completion of one of the following:

• Bachelor degree in a cognate discipline; or
• Where accepted, equivalent prior learning, including at least five years relevant professional experience.

English competency requirements may be satisfied through the completion of one of the following (Band 4):

• IELTS Academic Overall band minimum score of 6.5 (no individual band less than 6.0);
• Bachelor degree from a country specified on the English Proficiency Bands page;
• Successfully completed 0.375 EFTSL of study at postgraduate level or higher at an Australian higher education provider (or equivalent);
• Where accepted, equivalent prior learning, including at least five years of relevant professional experience; or
• Other tests, courses, or programs defined on the English Proficiency Bands page.