Master of Business (Marketing)
Why choose this course?
This course is designed to extend your real-world marketing knowledge and skills. Marketing encompasses creating new products/services, packaging, and contents, deciding where and how to sell them, communicating with potential customers about their benefits, and applying these processes to existing products or services.
In undertaking this study area you will also acquire the necessary skills and knowledge to use research and applied theories that incorporate contemporary digital and e-marketing techniques and integrated marketing communications. You will be confident in market research and consumer behavior techniques needed to solve complex marketing problems through the study of industry-focused cases and real-world scenarios.
Real-world learning
Developed in consultation with industry, our programs incorporate real-world case analysis, activities, and workplace projects. You will also benefit from meaningful connections with industry leaders and practitioners as they share their insights into the essential skills and attributes needed for professional practice.
You will learn how to exercise creativity, independent judgment, and critical reflection, to plan, design, adapt and implement strategies and solutions that contribute to real-world business practice and research.
Your knowledge and research skills are taken to an advanced level in the capstone unit of this course. This unit comprises a workplace experience project or a business case project.
Campus Information
Gardens Point
Gardens Point campus is located in Brisbane's city centre, beside the Brisbane River and adjacent to the City Botanic Gardens and Queensland Parliament House. At the centre of the campus is the Old Government House which was built in 1862 and re-opened in 2009.The faculties of Business, Law, and Science and Engineering are based at this campus.
Intakes
- Feb
- July
Application Processing Time in Days: 40
Application Process
Minimum English Language Requirements
English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
---|---|---|---|---|---|
Expert | 9 | 120 | 297-300 | 86-90 | |
Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
Very Good | 8 | 110-114 | 270-280 | 79-83 | |
Good | 7.5 | 102-109 | 253-267 | 73-79 | |
Good | 7 | 94-101 | 240-253 | 65-73 | |
Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
Competent | 6 | 60-78 | 170-210 | 50-58 | |
Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
Modest | 5 | 35-45 | 107-133 | 36-43 | |
Limited | 4 | 32-34 | 97-103 | 30-36 | |
Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
UniHub
UniHub is our free, online database for job listings, work experience opportunities, employers, and career workshops. CareerHub advertises jobs across a range of industries and is a great place to start your job search. Once you have a student username and password, you can access opportunities in our CareerHub.
PSW Opportunity
- Students who graduate with a Masters by coursework degree are eligible for a 2-year work visa.
- Students who graduate with a Masters by Research degree are eligible for a 3-year work visa.
Admission Requirement / Eligibility Criteria
India
Higher Education
- Bachelor or higher degree from a recognized Indian institution completed within five years of starting at QUT, and 65% in the High School English Core subject awarded by CISCE or CBSE.
- Course Code: 085448J
- Course Type: Full Time
- Course Level: Masters/PG Degree
- Duration: 02 Year
-
Total Tuition Fee:
73600 AUD
Annual Cost of Living: 24505 AUD
Application Fee: 100 AUD
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