Bachelor of Media and Communication / Bachelor of Business
The Bachelor of Media and Communication / Bachelor of Business equips students with knowledge and skills essential for a career that encompasses the challenging and dynamic area of media and communication and the business sector.
By undertaking this double degree, graduates will be able to capitalise on opportunities in both industries.
Course structure
Successful completion of the Bachelor of Media and Communication / Bachelor of Business requires students to complete units of study to the value of 400 credit points. All units of study are valued at 12.5 credit points unless otherwise stated.
Major for Bachelor of Media and Communication
8 units (100 credit points)
Choose a major:
- Advertising
- Cinema and Screen Studies
- Creative Writing and Literature
- Digital Advertising Technology
- Games and Interactivity
- Journalism
- Media Industries
- Professional Writing and Editing
- Public Relations
- Social Media
Major for Bachelor of Business
8 units (100 credit points)
Choose a major:
- Accounting
- Business Administration
- Economics
- Entrepreneurship and Innovation
- FinanceFinancial Planning
- Human Resource Management
- Information Systems
- International Business
- Logistics and Supply Chain Management
- Management
- MarketingSports Management
Course learning outcomes
Upon successfully completing the Bachelor of Media and Communication / Bachelor of Business, graduates will be able to:
- demonstrate knowledge, conceptual understanding, technical skills and expertise in the broad field of media and communication
- formulate arguments that draw on and critique the differences between relevant theories and evidence as they pertain to the field of media and communication
- exercise initiative and judgement in planning, problem-solving and decision-making in professional practice and/or scholarship, individually and in collaboration with others
- demonstrate critical analysis, creativity and problem-solving in relation to a range of media and communication activities and processes
- recognise and reflect on social, cultural, legal and ethical issues relating to media and communication industries in local and international contexts
- apply a broad understanding of an audience through interpreting and communicating ideas, problems and arguments in a range of media and communication contexts and formats, using the English language
- reflect critically on their performance and/or scholarship and use this to improve their own creative and productive outcomes
- apply research methodology relevant to the field of media and communication
- define and integrate theoretical principles applicable to business and apply those principles in a range of practices
- systematically review and critically evaluate research from a variety of sources in order to make informed judgements on options for innovatively solving a range of problems that arise in business contexts
- formulate creative solutions that are fit for purpose and demonstrate cognisance of the impact of business decisions on the triple bottom line
- coherently articulate a line of reasoning demonstrating cultural sensitivity and apply a framework to analyse and offer solutions to ethical dilemmas
- communicate a range of business arguments by evaluating and implementing alternative communication strategies as appropriate to the audience
- build on and continuously develop the intellectual independence to be critical and reflective learners, cognisant of new technologies
- work collaboratively in diverse groups.
Campus Information
Hawthron
Main Campus - All programs run here
Intakes
- Feb
- July
Application Processing Time in Days: 10
Application Process
Minimum English Language Requirements
English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
---|---|---|---|---|---|
Expert | 9 | 120 | 297-300 | 86-90 | |
Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
Very Good | 8 | 110-114 | 270-280 | 79-83 | |
Good | 7.5 | 102-109 | 253-267 | 73-79 | |
Good | 7 | 94-101 | 240-253 | 65-73 | |
Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
Competent | 6 | 60-78 | 170-210 | 50-58 | |
Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
Modest | 5 | 35-45 | 107-133 | 36-43 | |
Limited | 4 | 32-34 | 97-103 | 30-36 | |
Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
-
Working at Swinburne comes with a wide range of benefits that are continually reviewed and refined. These include flexible working arrangements, staff discounts and career development opportunities
Join a vibrant community of academics, teachers, professionals and students, where your work can directly impact society.
Swinburne delivers excellence in teaching and research in science, technology, business, law, design and innovation. As a multi-sector provider, there are opportunities to apply for jobs in higher education, vocational education and pathways. There are also opportunities marketing and communications, customer service, information technology, finance, human resources and administration.
Our mission is to create economic and social impact through science, technology and innovation. In doing so, we want to attract those with similar values who can help us make a difference.
As an employer we promote diversity, support career development, provide flexibility and offer competitive salary packages.
PSW Opportunity
- After completion of Bachelor's degree student is eligible for 2 years PSW.
Admission Requirement / Eligibility Criteria
- Completion of Australian Year 12 or equivalent.
- You need a minimum of 65% in Year XII (only the main subjects plus English will be considered).
- Punjab and Haryana State Board Students need a minimum of 85% in class 12 to qualify in any course.
- Course Code: 088392G
- Course Type: Full Time
- Course Level: Bachelors/UG Degree
- Duration: 04 Year
-
Total Tuition Fee:
151760 AUD
Annual Cost of Living: 24505 AUD
Application Fee: N/A
Similar Programs
- Bachelor of Media and Communication/ Bachelor of Applied Innovation at Swinburne University of Technology (SUT)
- Bachelor of Media and Communication Majoring in Creative Writing and Publishing at Swinburne University of Technology (SUT)
- Bachelor of Media and Communication (Professional) Majoring in Creative Writing and Publishing at Swinburne University of Technology (SUT)
- Bachelor of Media and Communication (Professional) Majoring in Cinema and Screen Studies at Swinburne University of Technology (SUT)
- Bachelor of Media and Communication (Professional) Majoring in Public Relations at Swinburne University of Technology (SUT)
- Bachelor of Media and Communication (Professional) Majoring in Immersive Media at Swinburne University of Technology (SUT)