Graduate Diploma in Strategic Communication
The Graduate Diploma of Strategic Communication is a new postgraduate course that provides advanced study in public communication practices. It is relevant for graduates seeking a career in corporate, government, political, organisational or marketing communication, advertising or public relations, and for communication professionals seeking to advance their career. The course includes theoretical and practical perspectives on up-to-date issues such as audience insights through ethical data collection and analysis, digital media communication, and strategic communication informed by research and evaluation.
The world of public communication is changing rapidly through digitalisation, 'big data' analysis, new platforms and channels, and shifting attitudes and concerns. These are leading to changing practices and challenges, and new ethical concerns. The UTS Graduate Diploma of Strategic Communication is based on the latest research and is taught by a combination of senior academic researchers and leading industry professionals.
Intakes
- March
- July
Application Processing Time in Days: 20
Application Process
Minimum English Language Requirements
| English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
|---|---|---|---|---|---|
| Expert | 9 | 120 | 297-300 | 86-90 | |
| Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
| Very Good | 8 | 110-114 | 270-280 | 79-83 | |
| Good | 7.5 | 102-109 | 253-267 | 73-79 | |
| Good | 7 | 94-101 | 240-253 | 65-73 | |
| Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
| Competent | 6 | 60-78 | 170-210 | 50-58 | |
| Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
| Modest | 5 | 35-45 | 107-133 | 36-43 | |
| Limited | 4 | 32-34 | 97-103 | 30-36 | |
| Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
Graduates of this course are equipped to work in corporate, government, political, organisational or marketing communication, advertising, public relations or integrated communication, including positions related to marketing and promotion, stakeholder engagement, employee communication, community relations, media relations and public affairs.
Admission Requirement / Eligibility Criteria
- Applicants must have completed a UTS recognised bachelor's degree, or an equivalent or higher qualification, or submitted other evidence of general and professional qualifications that demonstrates potential to pursue graduate studies.
Applicants who have not completed a bachelor's, master's, graduate diploma or graduate certificate qualification in any field of study (or overseas equivalent) must provide:
- a personal statement (approximately 500 words) explaining why they wish to study the course they are applying for
- a curriculum vitae (CV), which should include details of paid and voluntary work or other experiences (e.g. special interest groups) that could be relevant to the course.
Minimum English Language Requirements
- Academic IELTS: 6.5 overall with a writing score of 6.0;
or - TOEFL: paper based: 550-583 overall with TWE of 4.5, internet based: 79-93 overall with a writing score of 21;
or - AE5: Pass;
or - PTE: 58-64;
or - CAE: 176-184
- Course Code: 098388J
- Course Type: Full Time
- Course Level: Post Graduate Diploma or Certificate
- Duration: 01 Year
-
Total Tuition Fee:
33210 AUD
Annual Cost of Living: 24505 AUD
Application Fee: 100 AUD
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