Digital Marketing MSc
Our Digital Marketing MSc programme is theory and research driven. It seeks to develop the critical and analytical capabilities of the participants through rigorous academic study. The programme, recognising the importance of digital marketing in the business world, aims to provide you with knowledge of both strategic and tactical use of digital marketing. It will enable you to explore different aspects of digital marketing including digital consumer behaviour, digital marketing communications, analytics, branding, social media marketing, and neuromarketing among others.
You will be able to appreciate different theoretical bases for marketing decisions and how current research is applicable to such decisions in a digital business environment while being mindful of social responsibility and sustainability.
The Chartered Institute of Marketing (CIM) has awarded King’s College London a Graduate Gateway against the MSc in Digital Marketing. In order to take this up students must pass the MSc with a mark of 50% or more and send evidence of graduation to the CIM membership.
Strand London WC2R 2LS United Kingdom
Application Processing Time in Days: 28
Minimum English Language Requirements
|English Level Description||IELTS (1.0 -9.0)||TOEFL IBT (0-120)||TOEFL CBT (0-300)||PTE (10-90)|
|Extremely Limited||< 4||< 31||< 93||< 30|
Job Opportunity Potential
With 200 years of heritage, King’s College London is recognised today as a world-leading university. Since our foundation in 1829, King’s staff have dedicated themselves in the service of society.
King’s is investing in the highest calibre of talent across all levels to drive the university forward to achieve its greatest potential and the very best people from the United Kingdom and across the globe are invited to join us.
Located in the heart of London, King’s is the hub of a global network of strong connections and collaboration, with prestigious international partnerships within and across disciplines – scientific and medical, social and creative.
We are looking for scholars with a strong commitment to teaching, to push the boundaries of knowledge, influence the future and create a lasting impact.
Through the highest quality disciplinary research and interdisciplinary collaborations, our staff will develop insights and solutions for the many and diverse challenges faced around the globe.
King’s will be the university that makes a significant and innovative contribution by serving the needs and aspirations of society and the wider world.
Some international students would like to work in the UK after they have finished their studies. The information provided here is aimed at Tier 4 visa holders studying full time. The Immigration Rules do change regularly, so please refer to UKCISA and/or contact the Visa & International Student Advice team directly for the most up-to-date information, or if you have further questions.
Generally, if you are in the UK studying on a full time course lasting for more than 12 months, after you have finished your studies (after the official end date of your course that was listed on your CAS), your Tier 4 visa should allow you to work full-time for up to four months. The only exception to this is if you are a PhD student – you can only begin to work full-time once your PhD has been awarded. Due to the elastic nature of studying a PhD, the award date of your PhD may well end up being different to the course end date that was stated on your original CAS. For more information about PhD award dates, please refer to the Tier 4 (Doctorate Extension Scheme) section.
During this end period of your Tier 4 visa, you are still tied to the conditions of your student leave, which means that you are not allowed to be self-employed, take up a permanent job or work as a professional sportsperson or entertainer. UK Visas & Immigration (UKVI) has confirmed that, provided you submit a valid visa application before your leave expires, you are allowed to continue working until your application is decided, but again, you will still be tied to your Tier 4 student visa conditions.
The Start-up visa, Tier 2 General, Tier 4 Doctorate Extension Scheme and Tier 5 visas are the major routes international students can consider for work after studies. The extra time (mostly 4 months) granted to your Tier 4 visa after your study programme should give you time to obtain your results and prepare a new visa application under one of the categories mentioned above.
If you are here on a Tier 4 part time study visa, then you will not be able to switch visa categories in the UK. If you are interested in applying for another visa, you will need to make your application from outside of the UK.
Admission Requirement / Eligibility Criteria
We welcome applications to our Masters courses from students who have taken a three year Bachelor (Honours) or Bachelor (Special) degree from a recognised university. You will need to have achieved good grades, usually in a subject related to what you would like to study. Exact grade requirements for each course will vary. However, as an approximate guideline our requirements are in the region of:
King's International Pre-Master's programme- Pass with B+ minimum
IELTS (Academic)- 6.5 overall with a minimum of 6.0 in each skill
Pearson Test of English (Academic)- 62 overall with a minimum of 59 in each communicative skill
TOEFL iBT Institution code: 0394 OR TOEFL iBT Special Home Edition- 92 overall with a minimum of 23 in writing and 20 in each of the other skills
- Course Type: Full Time
- Course Level: Masters/PG Degree
- Duration: 01 Year
Total Tuition Fee:
Annual Cost of Living: 12006 GBP
Application Fee: N/A
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