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Waikato Institute of Technology (Wintec)

Hamilton , Waikato ,New Zealand

Bachelor of Communication

This degree has been designed for students to develop skills to thrive in the media and communications industry. The programme focuses on media communication and marketing craft, along with critical thinking, creative media, content production, and professional practice. Students will have the opportunity to undertake collaborative real-world projects with students from other disciplines, and with industry.

The degree has pathways in Creative Media and Digital Marketing. A hybrid Screen Arts and Production pathway is also available.

Creative media
Students will develop skills in content creation, strategy and storytelling.

Students will learn:

  • Writing and storytelling
  • Journalism
  • Photography
  • Video production

Not only will students develop sound communication skills and understand how to gather, analyse and present data, they will also develop the technical skills to shoot and edit video and photography for multiple platforms, including produce podcasts. Students will hone their writing skills and creative eye to generate engaging, creative media that will address a brief and appeal to their intended audience.

Digital marketing
Students will gain confidence to be persuasive and think strategically. They will leverage digital channels such as search engines, social media, email, and websites to connect with specific audiences.

Students will learn:

  • Brand strategy
  • Social media strategy
  • Campaign development
  • Project management

Students will be able to connect appropriate content with a brand’s audience. The skills they learn in analysis will help them to understand how people tick. Students will generate creative briefs and campaign strategies for brands and direct the creation of content for marketing, advertising and storytelling. Day-to-day students will produce tailored content, manage campaigns, understand and manage web and social marketing, and evaluate analytics.


  • Feb

Application Processing Time in Days: 30

Application Process

More Information Required
10 Days
Possible Interview Call from Institution
10 Days
Provisional/Unconditional Offer
14 Days
Visa Process
30 Days

Minimum English Language Requirements

English Level Description IELTS (1.0 -9.0) TOEFL IBT (0-120) TOEFL CBT (0-300) PTE (10-90)
Expert 9 120 297-300 86-90
Very Good 8.5 115-119 280-293 83-86
Very Good 8 110-114 270-280 79-83
Good 7.5 102-109 253-267 73-79
Good 7 94-101 240-253 65-73
Competent 6.5 79-93 213-233 58-65
Competent 6 60-78 170-210 50-58
Modest 5.5 46-59 133-210 43-50
Modest 5 35-45 107-133 36-43
Limited 4 32-34 97-103 30-36
Extremely Limited < 4 < 31 < 93 < 30
  • Course Type: Full Time
  • Course Level: Bachelors/UG Degree
  • Duration: 03 Year  
  • Total Tuition Fee: 60000 NZD
    Annual Cost of Living: 15000 NZD
    Application Fee: N/A
Direct Represented