B.B.A. in Marketing
As a JMU marketing major, you’ll be concerned with building long-term relationships and co-creating value with customers, clients, partners and society at large.
Your studies will focus on the traditional sales and digital marketing skills needed to be prepared for lots of different types of marketing. Factual and conceptual knowledge, problem solving and communication are paired with experiential learning and the use of information technology. The result is developing an expertise valued in a variety of business settings and industries.
Effective marketing professionals are essential for organizations to reach their sales goals and potential in the competitive and customer-oriented marketplace.
Intakes
- Jan
- June
- Aug
Application Processing Time in Days: 5
Minimum English Language Requirements
English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
---|---|---|---|---|---|
Expert | 9 | 120 | 297-300 | 86-90 | |
Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
Very Good | 8 | 110-114 | 270-280 | 79-83 | |
Good | 7.5 | 102-109 | 253-267 | 73-79 | |
Good | 7 | 94-101 | 240-253 | 65-73 | |
Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
Competent | 6 | 60-78 | 170-210 | 50-58 | |
Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
Modest | 5 | 35-45 | 107-133 | 36-43 | |
Limited | 4 | 32-34 | 97-103 | 30-36 | |
Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Admission Requirement / Eligibility Criteria
Freshman Requirements (India)
In the Indian system: a minimum average of 60 on a 100 point grading scale. Or the equivalent in the U.S. system: a 'B' average or a 3.00 grade point average (GPA) on a 4.00 GPA grading scale.
English Language Requirement for Nonnative Speakers
- Proof of English language proficiency in ONE of the following ways:
- Minimum standardized test score:
- Note: Please specify the JMU CEEB code (005392) on the testing form. Test scores must be sent directly from the testing agency to JMU. Student copies will not be accepted.
- IELTS minimum score of 6.5
- GTEC CBT minimum score of 1210
- Duolingo English Test minimum score of 105
- Pearson PTE Academic minimum score of 58
- TOEFL mimimum score of 81 (internet-based test)
- SAT minimum score of 500 on the Evidenced Based Reading and Writing Portion of SAT exam
- Cambridge English Exam - Certificate of Advanced English (CAE) minimum score of 176, CEFR level
- Submission of a General Certificate of Secondary Education or General Certificate of Education "O" level in English language.
- Possession of an American associate's or bachelor's degree equivalent from an accredited institution located in a country where English is the native language.
- Graduation from an accredited high school in a native English-speaking country where the applicant has resided for at least four years.
- Course Type: Full Time
- Course Level: Bachelors/UG Degree
- Duration: 04 Year
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Total Tuition Fee:
120608 USD
Annual Cost of Living: 11724 USD
Application Fee: 70 USD
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