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Newcastle University

Newcastle upon Tyne , England ,United Kingdom

Digital Business (E-Marketing) MSc

Develop as a top expert in attracting, engaging and retaining customers by using Digital Business systems. Our Digital Business (E-Marketing) MSc combines:

  •     business strategies
  •     leading technology
  •     entrepreneurship
  •     organisational behaviour

This course addresses the full customer relationship cycle. This includes:

  •     marketing
  •     sales
  •     service

Customers are at the core of all winning corporate strategies. An e-commerce business markets products based on the tracking of consumer activities on the internet. Enterprise systems and service personnel must be able to fulfil the requirements of clients once sales materialise. They must also be able to solve or escalate any concern at any point of the interaction.

Intakes

  • Sep Deadline: March

Application Processing Time in Days: 60

Minimum English Language Requirements

English Level Description IELTS (1.0 -9.0) TOEFL IBT (0-120) TOEFL CBT (0-300) PTE (10-90)
Expert 9 120 297-300 86-90
Very Good 8.5 115-119 280-293 83-86
Very Good 8 110-114 270-280 79-83
Good 7.5 102-109 253-267 73-79
Good 7 94-101 240-253 65-73
Competent 6.5 79-93 213-233 58-65
Competent 6 60-78 170-210 50-58
Modest 5.5 46-59 133-210 43-50
Modest 5 35-45 107-133 36-43
Limited 4 32-34 97-103 30-36
Extremely Limited < 4 < 31 < 93 < 30

Job Opportunity Potential

Graduate destinations

Graduates from this course have undertaken various roles including:

  •     Economist
  •     International Account Manager
  •     Managing Director
  •     Business Development Manager
  •     Relationship Manager

95% of our 2016 UK and EU postgraduate graduates progressed to employment or further study within six months of graduating. 92% of those in full-time paid employment were in professional or managerial jobs.

Careers Service

Our Career Services will help you to explore your options and make informed choices to achieve your career goals.

Work experience

  • Work experience placements are a great way to develop relevant skills to excel in your chosen career.

 

 

PSW Opportunity

2 years of PSW after completion of the dgree

Admission Requirement / Eligibility Criteria

Typically we recognise 60% from section 1 universities, 62% from section 2 universities and 65% from section 3 universities as comparable to a 2.1 and 58% from section 1 universities, 60% from section 2 universities and 63% from section 3 universities as comparable to a 2.2.

This can be in any of the following qualifications:

Admissions criteria may vary depending on the course you're applying for. Please check specific entry requirements for postgraduate degrees or find out how to apply.

  • Bachelor Degree
  • Bachelor Pass or General degree in Arts, Science or Commerce
  • Bachelor Special or Honours degree
  • Bachelor degree in professional subjects