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Master of Marketing

Become a leader in marketing with expertise and practical skills tailored to the changing dynamic and digital marketplace, with the Master of Marketing.
In this course business graduates take their marketing knowledge to the next level. You’ll become an expert in developing and executing successful marketing strategies.

The techniques you learn can be applied to business and not-for-profit organisations and include advanced skills in:

marketing planning
marketing analytics
marketing communication
consumer behaviour
international marketing management.

Our marketing discipline is actively involved in applied research areas. We work with industry partners to solve real-world problems dealing with areas such as:

branding
business-to-business marketing
e-marketing
marketing communications
not-for-profit marketing
social media.
You’ll graduate ready for your marketing career, armed with the insights to connect brands with consumers in effective ways.

Campus Information

City Flinders

City Flinders Campus is a modern building in the centre of Melbourne’s busy central business district (CBD) You could be studying courses as diverse as osteopathy and business at this campus. It is opposite Melbourne’s grand Flinders Street Station, the Yarra River and the Southbank precinct. The campus is a perfect location for transport, shopping, food and cafes, or to hold a special event at our our Convention Centre.

Intakes

Feb
May
July
Oct
Nov

Application Processing Time in Days: 20

Application Process

More Information Required

10 Days

Possible Interview Call

10 Days

Provisional/Unconditional Offer

20 Days

Visa Process

30 Days

Minimum English Language Requirements

English Level Description	IELTS (1.0 -9.0)	TOEFL IBT (0-120)	TOEFL CBT (0-300)	PTE (10-90)
Expert	9	120	297-300	86-90
Very Good	8.5	115-119	280-293	83-86
Very Good	8	110-114	270-280	79-83
Good	7.5	102-109	253-267	73-79
Good	7	94-101	240-253	65-73
Competent	6.5	79-93	213-233	58-65
Competent	6	60-78	170-210	50-58
Modest	5.5	46-59	133-210	43-50
Modest	5	35-45	107-133	36-43
Limited	4	32-34	97-103	30-36
Extremely Limited	< 4	< 31	< 93	< 30

Job Opportunity Potential

The skills you develop in this course will equip you for senior roles in marketing and management. You could find a niche in a range of industries, from retail to not-for-profit organisations.

Organisations across Australia employ hundreds of thousands of people in advertising, sales and retail alone.

Relevant roles include:

advertising specialist
market research analyst
marketing specialist
retail manager.

PSW Opportunity

2 years

Admission Requirement / Eligibility Criteria

Completion of an Australian Bachelor degree (or equivalent) in a similar discipline.
OR
Completion of an Australian Graduate Certificate (or equivalent) in a similar discipline.

Victoria University

Melbourne , Victoria ,Australia