BACHELOR OF SCIENCE IN BUSINESS ADMINISTRATION (B.S.B.A.) IN MARKETING
In today’s hyper-competitive global business environment, it is becoming very clear that for any organization to prosper, it must adopt a market orientation as its guiding business philosophy. Being market oriented simply means that an organization considers the needs and wants of its customers as crucial input in every decision that it makes. To successfully accomplish this goal, the organization must develop and nurture close relationships with its customers. Marketers are literally the interface between the organization and its customers. A career in marketing, no matter which of the dozens of different career paths one chooses to follow, is at its heart a career in strategically creating and managing these relationships.
Intakes
- Jan
- July
- Sep
Application Processing Time in Days: 25
Minimum English Language Requirements
| English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
|---|---|---|---|---|---|
| Expert | 9 | 120 | 297-300 | 86-90 | |
| Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
| Very Good | 8 | 110-114 | 270-280 | 79-83 | |
| Good | 7.5 | 102-109 | 253-267 | 73-79 | |
| Good | 7 | 94-101 | 240-253 | 65-73 | |
| Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
| Competent | 6 | 60-78 | 170-210 | 50-58 | |
| Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
| Modest | 5 | 35-45 | 107-133 | 36-43 | |
| Limited | 4 | 32-34 | 97-103 | 30-36 | |
| Extremely Limited | < 4 | < 31 | < 93 | < 30 |
PSW Opportunity
- 2 Years of PSW
Admission Requirement / Eligibility Criteria
To be granted regular admission an applicant must meet the following three conditions:
- High school or equivalent completion as evidenced by:
- A diploma from an accredited high school with a minimum cumulative high school GPA of 2.00 on a 4.00 scale (high school rank of top 60 percent will be accepted in lieu of the 2.00 GPA requirement). – OR –
- A general equivalency diploma (GED). – OR –
- Documented completion of an approved home school or distance learning high school program.
- Satisfactory standardized test performance as evidenced by:
- A minimum ACT composite score of 20 and minimum English, mathematics, and reading subject scores of 18. – OR –
- A minimum SAT composite score of 940 (combined mathematics and critical reading scores) and minimum subject scores of 430 in writing, 430 in mathematics, and 450 in critical reading. – OR –
- A minimum COMPASS score of English 74 or higher, mathematics 35 or higher, and reading 81 or higher. (For applicants 21 years of age or older)
- Completion of the Kentucky Pre-College Curriculum (waived for applicants 21 years of age or older).
- Students are required to submit all required credentials to be considered for admission. NKU reserves the right to verify authenticity of all submitted educational credentials.
- Course Type: Full Time
- Course Level: Bachelors/UG Degree
- Duration: 04 Year
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Total Tuition Fee:
81792 USD
Annual Cost of Living: 7125 USD
Application Fee: 40 USD
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