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Marketing BSc (Hons)

Studying our Marketing BSc (Hons) course will equip you with in-depth knowledge and skills around communications, business and marketing that will turn you into a curious and questioning marketer. In core areas of study, you will be introduced to the Principles of Marketing that will uncover specialised knowledge around the marketing mix, the dynamics of innovation, marketplace analysis and data-driven marketing, all of which you will use to create simple marketing plans while addressing the important questions - such as how we make buying decisions or how product and branding decisions are made.

By combining traditional and emerging techniques, you will receive an Introduction to Digital Marketing and Analytics where you will discover digital marketing and brand building techniques used to implement effective digital campaigns while learning to interpret customer-related data from digital and AI analytics tools. More interestingly, you will discover the ins and outs of working with a range of brands and how to uniquely market what might be some of your favourite products in our Brand Management unit. This will equip you with the industry skills to analyse brand management strategies, feedback and performance to really understand the beating heart of today’s brands.

Campus Information

Luton

Our Luton campus is located right in the heart of the town centre boasting our brand-new STEM Building, seven-storey Library and Postgraduate & CPD Centre, as well as an array of fantastic modern facilities to support each of the courses on offer.

Intakes

Jan Deadline: Jan
Sep

Application Processing Time in Days: 30

Minimum English Language Requirements

English Level Description	IELTS (1.0 -9.0)	TOEFL IBT (0-120)	TOEFL CBT (0-300)	PTE (10-90)
Expert	9	120	297-300	86-90
Very Good	8.5	115-119	280-293	83-86
Very Good	8	110-114	270-280	79-83
Good	7.5	102-109	253-267	73-79
Good	7	94-101	240-253	65-73
Competent	6.5	79-93	213-233	58-65
Competent	6	60-78	170-210	50-58
Modest	5.5	46-59	133-210	43-50
Modest	5	35-45	107-133	36-43
Limited	4	32-34	97-103	30-36
Extremely Limited	< 4	< 31	< 93	< 30

Job Opportunity Potential

The combination of subjects you will take throughout this course will allow you to think rigorously and creatively about problems. Employers value people who can get things done and on this course you will bring the thinking and doing together.

The course will enable you to access a varied career path which will enable you to experience marketing and marketing communications and potentially be employed within areas of integrated brand communications specialist marketing or in-house functions e.g. advertising client-side brand management business to business marketing industrial marketing and for Not for Profit organisations.

PSW Opportunity

2 Years PSW is applicable after completing a minimum duration of 9 months course (like- Undergraduate, Postgraduate Level)
3 Years PSW is applicable after completing PhD level courses.

Admission Requirement / Eligibility Criteria

FOR INDIA

Year 12 (60% minimum)
2 A level passes (C and D minimum)
International Baccalaureate (24 points minimum)
A recognised Foundation degree

FOR NEPAL

Year 12 (60% minimum)
2 A level passes (C and D minimum)
International Baccalaureate (24 points minimum)
A recognised Foundation degree

FOR SRI LANKA

Sri Lanakan A Level (3 credits minimum)
2 A level passes (C and D minimum)
International Baccalaureate (24 points minimum)
A recognised Foundation degree if any

FOR BANGLADESH

Year 12 (55% minimum)
2 A level passes (C and D minimum)
International Baccalaureate (24 points minimum)
A recognised Foundation year

For More Information Pls Contact To Our PSA Counselor.

University of Bedfordshire

Luton , England ,United Kingdom