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MARKETING MANAGEMENT FOR EVENTS, HOSPITALITY AND TOURISM MA

Do you want to work in hospitality, tourism or events? Are you fascinated by the power of marketing? Our Marketing Management for Events, Hospitality and Tourism postgraduate course combines developing your marketing skills with exploring how to apply them to these dynamic industries, giving you specialised expertise for a variety of roles ranging from hotel and business centre management to events companies and marketing positions with major firms.

This marketing course focuses on developing effective marketing management competencies with a range of modules designed to reflect the contemporary environment, including a choice of optional modules to suit your career aspirations. You will interact and engage with leading marketing practitioners and academics as well as having access to a wide range of specific marketing resources.

To put your training into practice, you will have the opportunity to undertake projects in a live marketing context and act as a consultant to develop strategies and marketing plans for clients. In addition, there is the option to boost your industry experience on a six-month work placement, while you can gain a wealth of further skills ranging from video production to livestreaming or podcasting in our brand new Digital Creative Studio.

Intakes

Application Processing Time in Days: 10

Minimum English Language Requirements

English Level Description	IELTS (1.0 -9.0)	TOEFL IBT (0-120)	TOEFL CBT (0-300)	PTE (10-90)
Expert	9	120	297-300	86-90
Very Good	8.5	115-119	280-293	83-86
Very Good	8	110-114	270-280	79-83
Good	7.5	102-109	253-267	73-79
Good	7	94-101	240-253	65-73
Competent	6.5	79-93	213-233	58-65
Competent	6	60-78	170-210	50-58
Modest	5.5	46-59	133-210	43-50
Modest	5	35-45	107-133	36-43
Limited	4	32-34	97-103	30-36
Extremely Limited	< 4	< 31	< 93	< 30

Job Opportunity Potential

Work placements

Work placements are vital for gaining real-life experience and for building your confidence and skills before you finish your course – and they may even lead to a job when you graduate. Our hired@UCB team can help find the ideal placement for you.

Our postgraduate Marketing Management course offers you the option of a six-month placement on successful completion of the taught part of the course.

Work alongside experts in your sector

A snapshot of some of the employers we have worked with:

Sky Deutschland GmbH (Germany)
Seznam (Czech Republic)
Bocetos Marketing SL (Spain)
Rescue P.A.W.S. (Thailand)

Career opportunities
The example roles and salaries below are intended as a guide only.

Conference center manager
Event manager
The hotel manager (small hotel or deputy of the larger hotel)
Marketing executive (postgraduate)
Tourist information center manager
Digital marketer

PSW Opportunity

Two-year post-study work visa for international graduates from the 2020/21 academic year.

Admission Requirement / Eligibility Criteria

India

A 3 Year Degree with an average of at least 60%
A 4 Year Degree with an overall average of at least 55%
IELTS 6.5 with no element less than 6.0

Sri Lanka

Holders of the Bachelor Special degree (4 Years) with a grade of at least 50% or a GPA of 2.7 will be considered.
Holders of a Bachelor General degree (3 Years) with grades of at least 50% will be considered
IELTS-Overall score of 6.0 with no less than 5.5 in each component

For More Information Please Connect Our PSA Counselor

University College Birmingham

Birmingham , England ,United Kingdom