Digital Marketing Communications - Graduate Certificate
The curriculum in this graduate certificate program focuses on digital strategy development, an area of the industry where there is a shortage of trained professionals. The program will deepen the students’ marketing communications skills and develop new skills in planning and implementing Integrated Marketing Communications campaigns. Students learn how to utilize interactive tools to develop customer-focused interactive marketing programs as well as web analytics to predict and measure the success of web and social media campaigns. Hands-on practical experience is gained through an agency model where students work to solve real challenges from real clients, followed by a 6-week work placement.
Campus Information
KINGSTON
100 Portsmouth Avenue Kingston, Ontario K7L 5A6
Intakes
- May
- Sep
Application Processing Time in Days: 30
Application Process
Minimum English Language Requirements
| English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
|---|---|---|---|---|---|
| Expert | 9 | 120 | 297-300 | 86-90 | |
| Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
| Very Good | 8 | 110-114 | 270-280 | 79-83 | |
| Good | 7.5 | 102-109 | 253-267 | 73-79 | |
| Good | 7 | 94-101 | 240-253 | 65-73 | |
| Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
| Competent | 6 | 60-78 | 170-210 | 50-58 | |
| Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
| Modest | 5 | 35-45 | 107-133 | 36-43 | |
| Limited | 4 | 32-34 | 97-103 | 30-36 | |
| Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
Graduates find employment in many areas of the marketing communications industry from ad agencies, to marketing departments, to charitable and government organizations, to smaller entrepreneurial endeavours. Job areas include:
- Client Services Account Executive
- Copywriter
- Web Producer
- Digital Analyst
- Digital Media Specialist
- Social Media Manager
- Digital Marketing Manager
- SEO and SEM Specialist, and more.
PSW Opportunity
If your program was less than 8 months
- You aren’t eligible for a PGWP.
If your program was more than 8 months but less than 2 years
- We may give you a PGWP that’s valid for up to the same length as your study program.
For example, if you completed a 9-month program, we may give you a work permit for up to 9 months.
If your program was 2 years or more
- We may give you a PGWP that’s valid for 3 years.
If you completed more than 1 program
- You may be able to get a PGWP that combines the length of each program.
Each of the programs you completed -
- must be PGWP-eligible and at least 8 months in length
Admission Requirement / Eligibility Criteria
- Two or three-year college diploma or university degree.
For More Information Pls Contact To Our PSA Counselor.
- Course Code: 1089
- Course Type: Full Time
- Course Level: Post Graduate Diploma or Certificate
- Duration: 01 Year
-
Total Tuition Fee:
19723 CAD
Annual Cost of Living: 20635 CAD
Application Fee: 100 CAD