Bachelor Of Arts With Honours In Digital Marketing
This digital marketing degree course imparts valuable skills for students to build a digital presence, grow their social media and online reputation, craft creative advertisements on various digital platforms. Students will also learn about digital analytics and e-CRM (electronic customer relationship management) so that their investments are justified.
Students work on real-life business case studies, so that they can grow their digital marketing expertise and innovation to connect customers, products, services and brands.
Key Benefits
360 Digital Marketing Skills: Acquire knowledge on modern digital marketing and analytics platforms
Digital Portfolio: Validate your skills with a digital marketing research project
Prepare for your Future: Learn career planning and skills to market yourself
Direct Entry to Academic Year 2: Enjoy module exemptions with a diploma qualification and complete in 16 months
Learn from Industry Experts: Gain industry insights with our industry-experienced lecturers
Applies to maximum exemptions from registered duration of 24 months & subject to university approval.
Intakes
- March
- July
- Nov
Application Processing Time in Days: 30
Application Process
Minimum English Language Requirements
English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
---|---|---|---|---|---|
Expert | 9 | 120 | 297-300 | 86-90 | |
Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
Very Good | 8 | 110-114 | 270-280 | 79-83 | |
Good | 7.5 | 102-109 | 253-267 | 73-79 | |
Good | 7 | 94-101 | 240-253 | 65-73 | |
Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
Competent | 6 | 60-78 | 170-210 | 50-58 | |
Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
Modest | 5 | 35-45 | 107-133 | 36-43 | |
Limited | 4 | 32-34 | 97-103 | 30-36 | |
Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
- PSB aims to stay relevant by keeping our network of industry partners in close consultation. That is why we have our Industry Advisory Panels, with veteran professionals who are able to help keep our programmes current, so students are trained in skills that are in demand.
- PSB is also proud to host CollabX, a multi-series event designed to be a platform for creating opportunities through learning, sharing and networking. This series of talks is open to the public, alumni and current students, and aims to expose them to the future of the jobs they are headed for, and focus on key skills and talents they will need to hone as they develop their careers.
Career Opportunities
Graduates may choose to pursue a future (but not limited to) in these departments/industries:
Business Development & Consultancy
Business Operations
Digital Marketing & E-commence
Entrepreneurship
Management
Public Relations & Corporate Communications
PSW Opportunity
- The International Students studying in certain institutions in Singapore are allowed to work part time for 16 hours per week as mentioned on the Ministry of Manpower website of Singapore.
- Students who have studied in the institutions mentioned on the Ministry of Manpower website of Singapore are allowed to apply for a Long Term Visitor Pass.
- They are allowed to look for a job during this time period.This is for 12 months.If the students get a job during this time period, the employer may sponsor for an Employment pass.
Admission Requirement / Eligibility Criteria
Language Proficiency (Direct Entry to Academic Year 1 and 2)
1 GCE ‘O’ level English (Grade C6) or equivalent
IELTS score of at least 6.0
PSB Academy's Certificate in English Proficiency course
PSB Academy’s Certificate in Academic English course
An equivalent English language qualification
- Course Type: Full Time
- Course Level: Bachelors/UG Degree
- Duration: 02 Year
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Total Tuition Fee:
53927 SGD
Annual Cost of Living: 10400 SGD
Application Fee: 450 SGD
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