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Bachelor of Communication and Media (Marketing Communication)

Are you looking for a springboard to work in the rapidly evolving and multifaceted marketing communications industry? With this degree from UC, you’ll develop skills and knowledge in strategic and brand development, media engagement, advertising and cross-platform digital communication. You’ll refine your analytical and problem-solving skills, as well as your understanding of professionalism and social responsibility.

So that you can hit the ground running, you’ll have ongoing exposure to the industry, as well as access to professional internships and training across multi-disciplinary platforms. You’ll graduate with a solid understanding of the consumer and the strategic and creative principles involved in professional marketing communications practice, as well as the skills needed to meet industry demands.

Study a Bachelor of Communication and Media (Marketing Communication) at UC and you will:

align the production of professional marketing communication with industry requirements, standards and global best practice
apply professional judgement and knowledge in adapting marketing communication theories, principles and methodologies across diverse social, cultural and organisational contexts.

Campus Information

Canberra, Bruce

The University of Canberra is located in the suburb of Bruce in the Australian Capital Territory. Surrounded by Lake Ginnindera, the new suburb of Lawson, Radford college and residential housing, regular public buses can drop you right on campus. Open space, natural calm, tall trees and wildlife. Close to the city. Convenient to shopping. Great food, cool cafes, events and markets; a buzzing social hub with something for everyone. Student accommodation, an on-campus medical and counselling centre, the Australian Institute of Sport, Calvary Public Hospital, Belconnen Shopping Mall and a variety of restaurants are all within walking distance.

Intakes

Feb
July
Aug

Application Processing Time in Days: 20

Application Process

More Information required

10 Days

Possible interview call from institution

10 Days

Provisional/ unconditional offer

20 Days

Visa process

30 Days

Minimum English Language Requirements

English Level Description	IELTS (1.0 -9.0)	TOEFL IBT (0-120)	TOEFL CBT (0-300)	PTE (10-90)
Expert	9	120	297-300	86-90
Very Good	8.5	115-119	280-293	83-86
Very Good	8	110-114	270-280	79-83
Good	7.5	102-109	253-267	73-79
Good	7	94-101	240-253	65-73
Competent	6.5	79-93	213-233	58-65
Competent	6	60-78	170-210	50-58
Modest	5.5	46-59	133-210	43-50
Modest	5	35-45	107-133	36-43
Limited	4	32-34	97-103	30-36
Extremely Limited	< 4	< 31	< 93	< 30

Job Opportunity Potential

Career opportunities
Advertising account executive
Advertising campaign manager
Advertising traffic manager
Account coordinator
Account planner
Brand manager
Digital advertising sales manager
Digital advertising specialist
Events manager
Marketing manager
Marketing consultant
Marketing analyst
Product manager
Media coordinator
Media planner/buyer
Art director
Illustrator
Copywriter
Sales agent
Social media coordinator
Direct marketing coordinator
Media analyst
Promotions manager
Sponsorship coordinator
Web analytics consultant
Website designer

PSW Opportunity

Post Study Work Steam Renames to Post Higher Education Work Steam.

Bachelor degree holders including honours can get upto 2 years of post study stay
Master by course work and extended (with a duration exceeding 2 years) can stay upto 2 years
Masters by research (with a duration exceeding 2 years) and PhD holder can stay upto 3 years
The Maximum eligible age to apply for PSW will be reduced to 35 years of age from 50 years of age for all applicants

Due to the Australian Indian Economic Cooperation and Trade Agreement signed by the 2 countries, according to which:

Indian students completing bachelor degree including honours can stay upto 2 years
Bachelor degree with First class honours in STEM including ICT can stay upto 3 years
Masters by coursework in extended researched (with a duration exceeding 2 years) can stay upto 3 years
PhD students can stay upto 4 years

Admission Requirement / Eligibility Criteria

Must provide certified evidence of your current English proficiency level including: English tests; transcripts and award certificates; and/or a letter from the institution stating the language of instruction.
Must provide certified evidence of academic transcripts and award certificates. Transcripts should indicate if the academic requirements of the course are incomplete /complete or if the award has been conferred.
Provide Statements of Employment and a Resume with referee contact details for courses with work experience requirements.
Subject descriptions must be provided for International Qualifications and may be requested for Domestic Qualifications if required. Not providing this documentation with your application could delay the outcome- Credit transfer/ advanced standing.
Other qualifications not listed will be considered on an individual basis. This list provides minimum entry requirements for courses; however, some courses may have higher entry requirements. If you are unable to meet the above requirements, you may be eligible to access a pathway provided by college.

UC standard UG degree

IELTS Academic

6.0 overall with no band below 6.0

TOEFL iBT1

Overall score of 60 with:

• R: 13

• L: 12

• S: 18

• W: 21

Pearson Test of Academic English

50 with no skill score below 50

Cambridge English Scale

169 with no sub-score below 169

Occupational English Test

No grade lower than 'C' in any of the sub-tests

For More Information Please Connect to Our PSA Counselor.

University of Canberra

Suburb , ACT ,Australia