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Consumer Psychology MSc

This is your chance to gain an advanced understanding of consumer psychology. Put yourself at the forefront of the discipline by joining one of the few European MScs offered in this area. Understanding the consumer lies at the heart of many businesses, so upon graduation you'll be well placed to provide expertise to take companies forward.

Through five modules you will learn about Consumer Psychology. We are proud that the teaching team includes renowned academics and our psychology research has been classified as world-leading and internationally excellent in the Government’s 2014 Research Excellence Framework (REF). You will be taught the workings of the consumer mind in order to explain why humans respond to different types of consumer stimuli. Specifically you will learn about what captures consumers attention, how their perception may be altered by different types of design element as well as factors that affect the consumer decision-making process.

You will also be taught social-psychological aspects of consumers’ functioning such as social influence tactics used in sales, persuasion and advertising alongside the role of consumer’s personality and identity. Furthermore, you will learn about the most commonly used statistical techniques as well as the theoretical and practical complexities of conducting psychologically based consumer research. You will be able to put your research skills into practice as you structure and execute your own piece of research.

Campus Information

Cambridge

Cambridge has been renowned as a centre of learning since the 13th century – and we’ve been here since 1858 when Cambridge School of Art first opened its doors. Today, our friendly, bustling campus is a stone’s throw from the historic city centre with its vibrant cultural and social scene

Intakes

Application Processing Time in Days: 30

Application Process

Visa application

20 Days

Minimum English Language Requirements

English Level Description	IELTS (1.0 -9.0)	TOEFL IBT (0-120)	TOEFL CBT (0-300)	PTE (10-90)
Expert	9	120	297-300	86-90
Very Good	8.5	115-119	280-293	83-86
Very Good	8	110-114	270-280	79-83
Good	7.5	102-109	253-267	73-79
Good	7	94-101	240-253	65-73
Competent	6.5	79-93	213-233	58-65
Competent	6	60-78	170-210	50-58
Modest	5.5	46-59	133-210	43-50
Modest	5	35-45	107-133	36-43
Limited	4	32-34	97-103	30-36
Extremely Limited	< 4	< 31	< 93	< 30

Job Opportunity Potential

We know that your future career prospects are important, and we're here to help you prepare for the world of work.

Whether you've just joined ARU or you're starting to think about graduation, the Employability Service can support you with career planning, job searches, interview preparation and more. We also organise a host of events, including careers fairs, workshops and opportunities to meet employers.

PSW Opportunity

Studying with us for longer than six months

If you’re coming to study with us for undergraduate, postgraduate taught or postgraduate research course, you’ll need to apply for the Tier 4 student visa.

The new ‘Graduate’ route will be open to all international students – immigration status as a student and have successfully completed a course of study in any subject at undergraduate level or above at an approved UK Higher Education Provider. The visa will allow eligible students to work, or look for work, in any career or position of their choice, for two years after completing their studies.

Admission Requirement / Eligibility Criteria

India to ARU

A recognised pre-masters course
3 year Bachelors or 4 year Bachelor Engineering or Technology, minimum division 2 (50% - 59%) in relevant subjects
4 year Bachelor of Laws complying with above for entry to LLM

Bangladesh to ARU

A recognised pre-Masters course

2 year Master's degree (when following a 2 year Bachelor degree) with 60% (Grade B/CGPA 3.0) or above
4 year Bachelor degree from the Bangladesh University of Engineering and Technology (BUET) with 60% (Grade B/CGPA 3.0) or above
MBBS and BDS degrees with 60% (Grade B / CGPA 3.0) or above will be considered on an individual basis

Nepal to ARU

A recognised pre-masters course
Bachelor degree when awarded after 4 years or more with 65% (First Division)
Master's degree (following a three-year Bachelor degree) with 65% (First Division)

Sri Lanka to ARU

Above minimum requirements:
Point 3 below with three B grades
Minimum requirements:
A recognised pre-masters course
International Baccalaureate (IB) Diploma (from 24 points)
Two General Certificate of Education (GCE) Advanced Level examinations or local Sri Lankan A levels with grade C in relevant subjects with grade C

For entry into a postgraduate taught course you'll need one of the following.

A UK honours degree with lower second class honours (2:2).
Relevant qualifications obtained in your home country, as per Anglia Ruskin's country-specific entry requirements.
Some courses may have extra requirements, such as portfolios for art and design courses

If English is not your first language you'll need to be able to show you have the required level of English language. This is so we can ensure you'll be able to follow your course.

Our standard entry criteria for postgraduate courses is IELTS 6.5 or equivalent, with nothing lower than 5.5 in any of the four elements (listening, speaking, reading and writing). Do note that some of our courses may have higher English language proficiency requirements; for specific details and exceptions regarding IELTS, please visit your course page of choice.

Please note that any student requiring a SELT for pre-sessional or study below degree level must ensure that they take their IELTS at an approved test centre.

We also accept the following English language tests as equivalent to IELTS 6.5 with 5.5 in each element:

ETS TOEFL iBT with 88 overall and a minimum of 17 in Writing and Listening, 18 in Reading and 20 in Speaking
Pearson PTE with 61 overall and a minimum of 51 in all components.

Anglia Ruskin University

Cambridge , England ,United Kingdom