Bachelor's Degree in Digital Marketing

Businesses of all shapes and sizes rely on digital and social media to connect with customers. University of Advancing Technology’s (UAT) Digital Marketing degree combines technology skills with marketing, target awareness and messaging in a field that is both analytic and creative. As a digital marketer, every day is new and unique. Businesses are in dire need of those who have mastered the combination of digital marketing, web analysis and social media engagement—reliance on digital marketing, web and social media skills outweighs the number of people with this combination of skills. Students will learn digital advertising, SEO, mobile marketing and other technology-centric marketing topics. UAT prepares digital marketing students with the skills to build campaigns inside agency production environments.
Businesses of all shapes and sizes rely on digital and social media to connect with customers.

University of Advancing Technology’s (UAT) Digital Marketing degree combines technology skills with marketing, target awareness and messaging in a field that is both analytic and creative. As a digital marketer, every day is new and unique. Businesses are in dire need of those who have mastered the combination of digital marketing, web analysis and social media engagement—reliance on digital marketing, web and social media skills outweighs the number of people with this combination of skills. Students will learn digital advertising, SEO, mobile marketing and other technology-centric marketing topics. UAT prepares digital marketing students with the skills to build campaigns inside agency production environments.