Marketing MSc with Advanced Practice/Study abroad in second year

Join our stimulating MSc Marketing course and tailor your course to suit your needs. Explore the fundamental principles of marketing alongside contemporary issues – how much budget should really go into content? Can big data turn marketing into a science? How have newcomers like Lidl and Aldi shaken up the UK retail sector? This Masters will allow you to pursue your interests and specialise in an area of your choice.

You will develop a sophisticated understanding of the central role marketing plays in contemporary business strategy. Whether you have an undergraduate business background or not, this specialist Masters will equip you with advanced marketing knowledge and the key management capabilities that will ensure you make an immediate impact in the workplace.

Our MSc Marketing course is taught by academics at Newcastle Business School, which is double AACSB accredited in business and accounting and reflects the international reputation of our research as well as the passion of our teaching staff. You will be part of a vibrant business community, where you will be encouraged to engage with staff research throughout your course. You will also benefit from access to our valuable network of external partners and contacts.

In the second semester of year 2 of this programme you will choose to complete either a Master’s Internship or Master’s Study Abroad module. If you choose the internship option, we will work with you to secure an internship opportunity relevant to the industry sector you are most interested in. If you choose the study abroad option, we have an extensive network of high ranking academic institutions for you to choose from to complete the Study Abroad module.

This course is accredited by the Chartered Institute of Marketing (CIM), one of the world's leading professional bodies in the marketing field. The accreditation provide the chance to work towards professional marketing qualifications upon graduation through the CIM's IDM graduate gateway.

The Chartered Institute of Marketing (CIM) is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners. Northumbria University has joined forces with CIM to give students the opportunity to gain professional qualifications through the CIM Graduate Gateway. CIM qualifications are highly sought after by employers, and their content is reflected in our own degrees which ensures we are equipping students with the best opportunities for a successful marketing career.