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University of Derby

Derby , England ,United Kingdom

MARKETING (PR AND ADVERTISING) BA (Hons)

This degree is accredited by the Chartered Institute of Marketing (CIM) , meaning if you choose specific modules, you’ll gain exemptions towards the CIM Diploma in Professional Marketing, enhancing your credibility as a marketer
Focus on the integrated management of marketing, marketing communications, PR and advertising
Improve your marketing knowledge whilst appreciating the full multi-media approach to marketing communications
Placements, internships and hands-on projects for companies enable you to work on real marketing issues and develop your marketing skills
You can choose to take a placement year between years two and three of your degree
If you're interested in studying Marketing, you may also be interested in:

  • BA (Hons) Marketing
  • BSc (Hons) Digital Marketing 
  • BA (Hons) Marketing and Management
  • BA (Hons) Marketing and Consumer Psychology
  • BSc (Hons) Marketing and Data Insights

Campus Information

Derby

Our Derby Campus is made up of several different sites. Getting between them and the halls of residence couldn't be easier. Whether you're heading to lectures or into town, you can hop on to our free Unibuses or enjoy a walk to unwind or set you up for the day.

Intakes

  • Jan
  • May
  • Sep

Application Processing Time in Days: 30

Application Process

Visa process
30 Days

Minimum English Language Requirements

English Level Description IELTS (1.0 -9.0) TOEFL IBT (0-120) TOEFL CBT (0-300) PTE (10-90)
Expert 9 120 297-300 86-90
Very Good 8.5 115-119 280-293 83-86
Very Good 8 110-114 270-280 79-83
Good 7.5 102-109 253-267 73-79
Good 7 94-101 240-253 65-73
Competent 6.5 79-93 213-233 58-65
Competent 6 60-78 170-210 50-58
Modest 5.5 46-59 133-210 43-50
Modest 5 35-45 107-133 36-43
Limited 4 32-34 97-103 30-36
Extremely Limited < 4 < 31 < 93 < 30

Job Opportunity Potential

Demand for advertising, PR and communication specialists in marketing is high. Your skills in campaign development, analysis and measurement of results will be in demand as a marketer who can demonstrate impact and return on investment.

You’ll have a great foundation to begin a successful career in areas like account, product, brand or communications management.

Past Marketing, PR and Advertising students have gone on to work in large, multi-national blue chip companies, some have set up their own businesses; some work in marketing departments, some in specialist businesses; some work in the public sector. In all these areas there is a need for marketing skills for organisations to understand consumer needs and influence consumer behaviours.

PSW Opportunity

  • 2 Years PSW is applicable after completing a minimum duration of 9 months course (like- Undergraduate, Postgraduate Level)
  • 3 Years PSW is applicable after completing PhD level courses.

Admission Requirement / Eligibility Criteria

FOR INDIA

  • Students with a minimum average of 65% in the Standard XII/Intermediate/Higher Secondary Examination can typically be considered for direct entrance to Bachelor degree programmes
  • Students with a minimum score of 60% in the Certificate of General Nursing and Midwifery from State Nursing Boards or Councils can be considered for entrance to the second year of a related degree programme.

English

  • Academic or UKVI IELTS no older than 2 years and must meet the requirement of the course of study.
  • Cambridge IGCSE English with Grade C
  • Completion of UK degree in the UK within the past two years.

For most of our programmes at bachelors degree level and above, you will normally need an IELTS score of between 6.0 and 7.0 with a pre-requisite minimum score in all areas. (speaking, reading, writing and listening). We will accept one of the alternative equivalent qualifications below:

Oxford English Language Level Test (ELLT)
Pearson Test of Academic English
TOEFL iBT Overall score of 79 - 100 (with specific minimum score requirements for each component)
LanguageCert International ESOL SELT B2 – C1
Michigan English Assessment Battery (MELAB)
Michigan Test: Examination for the Certificate of Proficiency in English (ECPE)
Cambridge English Scale: B2 – C1
International GCE O Level English Language: Grade C
International GCSE English or English as a Second Language: Grade C
We also accept a number of qualifications from other countries as evidence of English Language proficiency, e.g. WAEC, KCSE or 1119 so please check our international entry requirements for each country.

For More Information Please Contact to Our Counselor.

Disclaimer: PSA updates the information on this page from time to time; however, there may have been more recent updates. Please refer to the university website for the latest information.