MARKETING MANAGEMENT (MA)
The MA in Marketing Management fosters critical marketing thinking, based on leading edge theory. It will expand students’ marketing and management capabilities, in preparation for leading and directing organisations effectively in a rapidly changing, complex and increasingly digital and global economy.
Focusing on knowledge and skills development at both a strategic and operational level, key specialisms such as digital and social media marketing, strategic marketing, branding and marketing communications, consumer behaviour and marketing research are explored within an international context. Throughout the programme an understanding of the networked nature of marketing and business is developed and students are encouraged to cultivate innovative solutions to complex marketing management problems.
This programme will appeal to students from across the world who are looking to earn a highly relevant postgraduate qualification which acknowledges and engages with the political, economic and socio-cultural differences that are present in complex and dynamic global business environments. You will be exposed to new ways of approaching problems and issues faced by the modern business and learn how to apply marketing management theories practically and successfully to solve them.
The MA in Marketing Management has also been designed to assist professionals to capitalise on their previous experience and develop their capabilities to help take their career prospects to the next level. Student learning will be enhanced through our common core of Business Strategy. This seeks to challenge students to think about Business on a number of levels, develop their understanding of what it takes to direct organisations across the Business sectors and become more effective and efficient in the rapidly changing and complex global economy.
Campus Information
Hope Park
Hope Park is our main teaching campus and is situated in Childwall, a leafy suburb of Liverpool. The campus is a mini educational village with places to live, work, study, eat and relax.
Intakes
- Jan
- Oct
Application Processing Time in Days: 14
Application Process
Minimum English Language Requirements
English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
---|---|---|---|---|---|
Expert | 9 | 120 | 297-300 | 86-90 | |
Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
Very Good | 8 | 110-114 | 270-280 | 79-83 | |
Good | 7.5 | 102-109 | 253-267 | 73-79 | |
Good | 7 | 94-101 | 240-253 | 65-73 | |
Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
Competent | 6 | 60-78 | 170-210 | 50-58 | |
Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
Modest | 5 | 35-45 | 107-133 | 36-43 | |
Limited | 4 | 32-34 | 97-103 | 30-36 | |
Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
Careers advice isn't just for final years about to graduate, it's about the journey from where you are now to where you want to be in the future. The Careers and Employability service offers you the chance to develop your career prospects, and yourself, from day one.
Placement Years and the Placement and Internship Programme (PiP)
We’re proud to be able to offer all students the opportunity to add a Placement Year to their degree. We also work with a range of organizations to offer internship and placement opportunities. Getting hands-on experience gives you unique insights into a career and valuable experience when applying for jobs or further study.
Part-time work on campus
We have a variety of jobs on campus that are exclusively for Liverpool Hope students. Work up to 10 hours a week on campus to support yourself while you study, gain experience in the workplace and meet new people.
PSW Opportunity
- The Graduate Route is a new UK post-study work visa to be introduced for international students graduating in summer 2021 or later. It will allow you to live and work in the UK for up to two years after your degree.
- 2 years PSW
Admission Requirement / Eligibility Criteria
SRI LANKA
- Usually a good undergraduate degree from a recognized university
INDIA
- A good undergraduate degree
NEPAL
- Usually a good undergraduate degree from a recognized university
BANGLADESH
- Masters degree from a university in Bangladesh (when following a 3 or 4 year Bachelor degree)
If you are applying for an MPhil, you should normally possess a Masters degree which matches the descriptor for a Level 7 qualification in the UK Framework of Higher Education Qualifications i.e.
- Masters degree from a UK University; or
- An equivalent qualification from outside of the UK
In addition, you must be able to demonstrate a high level of competence in written and spoken English.
- Course Type: Full Time
- Course Level: Masters/PG Degree
- Duration: 01 Year
-
Total Tuition Fee:
12500 GBP
Annual Cost of Living: 9207 GBP
Application Fee: N/A