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MSc Marketing

Our Masters in Marketing gives you the opportunity to gain a theoretical and practical understanding of marketing, and its role within organisations. You’ll learn about the practice and theory of modern marketing, as well as current business trends in the areas of brand identity creation, multi-channel marketing and sport marketing.

The MSc Marketing course was one of the first in the country to be accredited by the Chartered Institute of Marketing (CIM). CIM accreditation means that when you successfully complete the course, it's easier to gain a Professional Diploma in Marketing. Two of the Diploma modules will be waived and to gain the CIM Professional Diploma you will only need to undertake two CIM modules rather than the usual four, giving you a competitive edge in your career.

Our research-led teaching combined with a focus on practical applications is a key strength of this course. In addition to consistently engaging in academic literature through weekly readings and module assessments, the course gives you a number of opportunities to apply concepts, theories and frameworks to practical aspects. You will collaborate during your studies with a wide variety of organisations including not-for-profit, third sector and small and medium sized enterprises (SMEs).

The University of Stirling Management School
At the University of Stirling Management School, the principle of responsible business, policy and practice is central to everything we do. This vision helps us to equip our students effectively with the skills to act as global citizens, capable of addressing the needs of society.

As a member of the Chartered Association for Business Schools, we have strong links with industry and were recently awarded the Small Business Charter for engagement with local and regional enterprise.

Intakes

Application Processing Time in Days: 7

Minimum English Language Requirements

English Level Description	IELTS (1.0 -9.0)	TOEFL IBT (0-120)	TOEFL CBT (0-300)	PTE (10-90)
Expert	9	120	297-300	86-90
Very Good	8.5	115-119	280-293	83-86
Very Good	8	110-114	270-280	79-83
Good	7.5	102-109	253-267	73-79
Good	7	94-101	240-253	65-73
Competent	6.5	79-93	213-233	58-65
Competent	6	60-78	170-210	50-58
Modest	5.5	46-59	133-210	43-50
Modest	5	35-45	107-133	36-43
Limited	4	32-34	97-103	30-36
Extremely Limited	< 4	< 31	< 93	< 30

Job Opportunity Potential

Career opportunities exist not only in manufacturing and services but increasingly in public, social and non-profit sectors. There’s high demand for marketing professionals with specialist qualifications throughout the world across virtually every sector of business. As a Stirling graduate in Marketing you have excellent career prospects.

Our graduates have gone on to work with well-known brands and with organisations in countries such as Japan, China, Netherlands, Australia, South Africa, Switzerland, Germany, Mexico, India. They’re currently contributing to the performance of the following organisations:

Yves Saint Laurent
Nokia
Unilever
eBay
Pepsico
Bloomberg
NCR Corporation
Intelligent Media Ltd
Nestle
Capital Group UK
Google

HigherEd Global Talent Portal

As a Management School student, you have access to the HigherEd Global Talent Portal where you’ll find internship, trainee positions, apprenticeships and graduate positions from companies around the world. It helps international students looking for placements back at home and local students that want to explore an international experience.

The global talent portal is in addition to all other existing initiatives and resources available for you through the Careers and Employability Service, and the Target Connect vacancy and events system.

PSW Opportunity

2 years of PSW available after completion of Degree program

Admission Requirement / Eligibility Criteria

India

Academic requirements
We welcome applications from applicants graduating with 50% from Tier 1 College/ University (namely University of Mumbai, University of Calcutta, University of Delhi) or graduating with 55% from a Tier 2 College/University.

Nepal

Academic requirements
The University welcomes applications from students holding a minimum of 70% in 4 year Bachelor's degree.

Sri Lanka

Academic requirements
Minimum of B or 3.0/4 or Lower Second in Bachelor's Special or Professional degree

For More Information Please Connect Our PSA Counselor

University of Stirling

Stirling , Scotland ,United Kingdom