MSc 2 Business Innovation and Digital Marketing

Expand the market share through new media Offered in London since 2011, this program allows students to learn the techniques of digital and social media marketing. The students will take away sound knowledge of the conception, production and delivery processes that go with creating an advertising campaign, learn how to work creatively as a team and pitch to clients by acting out a brief and pitch scenario. At the end of the program, graduates will be able to implement and manage complex digital strategies that showcase websites and mobile sites, applications and social networks. This programme aims to fast track your digital marketing career in Europe’s digital capital. You will gain skills, technical expertise, and insights into the environment and tools of digital marketing through cutting-¬edge, practically-minded courses delivered by successful practitioners and accomplished lecturers. This learning experience will open doors to a wide variety of careers in the digital marketing field, giving students a firm grounding in the marketing principles and online strategies needed to attract customers in the internet age. This curriculum has been a huge success, allowing our students to rapidly find work either in France or internationally. After the first 6 months of full-time classes, students have to complete a 6 months internship.