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University of New South Wales (UNSW)

Kensington , New South Wales ,Australia

Master of Public Relations and Advertising

Ever wonder what’s behind highly successful public relations and advertising strategies? The Master of Public Relations and Advertising degree merges contemporary theory and academic rigour with creativity, research and practical industry skills; it will challenge you to think critically and innovatively when you develop your PR and advertising strategies. The degree combines creative approaches with in-depth knowledge of the theory and research behind the planning and implementation of successful campaigns. You will be taught to engage ethically with the public and communities, engage creatively with ideas and production technology, and engage professionally with organisational practices.

Campus Information

Kensington

High St Kensington, NSW 2052 Australia

Intakes

  • Feb Deadline: Nov
  • Sep Deadline: July

Application Processing Time in Days: 21

Application Process

Application Processing
21 Days

Minimum English Language Requirements

English Level Description IELTS (1.0 -9.0) TOEFL IBT (0-120) TOEFL CBT (0-300) PTE (10-90)
Expert 9 120 297-300 86-90
Very Good 8.5 115-119 280-293 83-86
Very Good 8 110-114 270-280 79-83
Good 7.5 102-109 253-267 73-79
Good 7 94-101 240-253 65-73
Competent 6.5 79-93 213-233 58-65
Competent 6 60-78 170-210 50-58
Modest 5.5 46-59 133-210 43-50
Modest 5 35-45 107-133 36-43
Limited 4 32-34 97-103 30-36
Extremely Limited < 4 < 31 < 93 < 30

Job Opportunity Potential

Career Opportunities

  • Print
  • Radio
  • Television
  • Online Media Industries
  • Media Relations
  • Corporate Communication

PSW Opportunity

  • 2 years Post Study work visa for international students completing a Masters at Sydney campus.
  • 3 years Post Study work visa for international students completing Masters at Canberra campus.
  • 3 years for Masters by Research.

 

Admission Requirement / Eligibility Criteria

MPRA 48 UOC Plan (1 year)

  • Honors degree or Graduate Diploma*(or equivalent qualification) in a relevant discipline with a record of academic achievement equivalent to a UNSW credit average of 65%^.
  • Bachelor degree (or equivalent qualification) in a relevant discipline with a record of academic achievement equivalent to a UNSW credit average of 65%^, plus one-year relevant professional experience.

MPRA 72 UOC Plan (1.7 years)

  • Bachelor degree (or equivalent qualification) in a relevant discipline with a record of academic achievement equivalent to a UNSW credit average of 65%^.
  • Bachelor degree (or equivalent qualification) in any discipline with a record of academic achievement equivalent to a UNSW credit average of 65%^, plus one-year relevant professional experience.
  • Honors degree or Graduate Diploma* (or equivalent qualification) in any discipline with a record of academic achievement equivalent to a UNSW credit average of 65%^.

*It is expected that a Graduate Diploma will have been completed after an undergraduate degree.

^Students from a non-211 university in China are now required to have a record of academic achievement equivalent to a UNSW distinction average (75%).

Relevant disciplines for these programs include Arts, Humanities, Social Sciences, Media, Communications, Journalism, Public Relations, Advertising, Marketing, Business, Economics, Commerce, Law, and Design.